Business Networking Only Works If You Work At It

The next century is going to require business owners to be more digital by leveraging technology in the best possible ways for their business needs. The business landscape continues to transform around us but having the confidence to set and even adapt business goals, will set you steps ahead of your competition.

It is not just about having an agile strategy but having a strategy for being agile. The pace of change is accelerating with the combination of automation and globalization transforming business, markets, products, and services right before our eyes.

In the past, you could develop strategies that had long-term dominance but that is no longer the case. The digital age has also reduced barriers to entry for new businesses which new players can rapidly enter the market through entrepreneurs and start-ups.

To further increase the challenge of competition, these new players are more digitally advanced and have already adapted to the change which means they are eating into the market share of those in the market who have not yet adapted.

Start-ups make use of technology, software, and social media networks to reach scale quicker by spreading their brand, products, and services faster than traditional businesses can. This pace of change means that a business's former approach to strategy needs a complete rethink to compete in the digital world.

The combination of automation and globalization allows us to communicate instantaneously anywhere in the world with any message format we want visual, audio, or video and the new players are masters in this field.

The change in how business works in this new age means businesses need to revisit the fundamentals of business to ensure there are in place and form a solid foundation to scale to the next level. The fundamentals define what makes for a solid foundation to build growth strategies on that can potentially double, triple, and even quadruple your revenues.

Business owners need to create strategies to take advantage of the opportunities created by this new world of rapid change.

Strategy is traditionally about change management, but the new digital world is going to require you to manage change instead as the only constant in business… is change.

This may sound unmanageable, but with technology and the Internet, numerous strategies and processes can be automated and literally run on their own once set up correctly.

Adapting to change by implementing agile strategies will make your business more nimble and able to adjust based on the market conditions, customer needs, and what your competitors are doing.

Strategic agility, therefore, is not about re-organization but about transformation. Business needs to adapt to the digital world by identifying what processes in their business can be transformed to be effective in the digital age and new business environment.

One very effective strategy that requires transformation is business networking. This remains one of the most powerful and effective business growth strategies. The global COVID19 pandemic has increased the speed of transformation in business networking as more and more people are working at home and using the Internet to carry on their business activities.

There has been a dramatic increase in online meetings, conferences, and training, and now is the time to adapt to and leverage this growing trend for business growth.

How To Effectively Work Business Networking

It is not unusual to come across business owners who state that business networking does not work for them as it does for others. In my experience, after asking a few questions, I discovered that they were not working the business network.

If you do not work at the network, then the network will not work for you. Networking is about connecting with people and building relationships which requires you to work at it. The benefits far outweigh the effort required.

The step-by-step business networking process that will benefit your business is:

1.?????Ensure you have an effective profile in the network. If others don’t know who you are, then they don’t know why they would want to connect with you.

2.?????Ensure you tell the network what your business does. If others don’t know what your business offers them, then they don’t know if it will benefit them.

3.?????Build relationships by sharing valuable information. If you are constantly trying to sell, then you have missed the important task of building trust in your relationships.

4.?????Take the time to find out with others do. If you don’t know what others have to offer, how will you know whom to connect with?

These are just some of the basics. The Business Growth 6-Month Challenge has taken business networking to a whole new level. Members of this revolutionary program can network in ways that are only possible online and in addition learn business growth strategies to help them take their business to the next level in 2023 and beyond.

Don’t wait for December or January to start planning for 2023 because, by the time you implement your strategies, you have already lost a month or two of potential growth. Find out about the Business Growth 6-Month Challenge by downloading the brochure below. No email is required! Direct download!