Business Intelligence: how to optimise field operations

Business Intelligence: how to optimise field operations


A quick overview by numbers

The digital age has engulfed the business world. Over time, companies have adapted to the rise of digital technology, which now plays a crucial part in their overall strategy. This phenomenon spreads rapidly because digitalization represents a key factor in enhancing their performance and competitiveness through new technologies. Correspondingly, the amount of data generated and replicated worldwide has increased from 2 zettabytes in 2010 to over 97 zettabytes in 2022. Unsurprisingly, forecasts for 2025 predict a peak of more than 181 zettabytes, according to IDC (International Data Corporation). For context, a single zettabyte equals 1,000,000,000,000,000,000,000 bytes, equivalent to 250 billion DVDs!


Turning these vast amounts of data into valuable insights has become a primary concern for companies to exploit and gain unprecedented information. This is where “Business Intelligence” comes into play, offering specialized data analysis tools.

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Business Intelligence: a strategic tool

Business Intelligence comprises techniques and tools for transforming raw business data into useful information for decision-making. In other words, it enables companies to analyze various data types to better understand their environment and thus improve their commercial, financial, or operational strategy.

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More specifically, Business Intelligence involves five steps: collection, processing, storage, analysis, and visualization. It’s at this final stage that decision-makers step in to interpret the results and draw conclusions. Data visualization groups and formats tracked indicators into charts, reports, or dashboards, making it easier to quickly identify and interpret relevant information. Today, many visualization tools have become essential in most companies.

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Business Intelligence is applied at all company levels. For example, in marketing, it helps exploit customer data to generate more traffic, understand consumer behavior, and anticipate their needs. In finance, it’s crucial for automating financial reporting or managing and pooling different department budgets. From a production viewpoint, it enhances the operational efficiency of staff, including real-time performance monitoring. In summary, Business Intelligence aids organizations in adapting, innovating, and identifying improvement areas to gain a competitive edge.

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How Business Intelligence revolutionises field operations?

Field operations refer to professional activities conducted outside a traditional office environment, often involving mobile workers operating on specific sites, such as in services, logistics, transport, handling, production, commerce, or personal assistance. The advent of new technologies has not spared these sectors, where using technological support to manage field activities and stay connected with the rest of the company is vital. Today, mobile workers are equipped with professional devices supporting business applications needed for their daily tasks, ensuring significant efficiency gains.

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However, companies managing fleets of mobile devices for field operations may face challenges. Administrators might lack a real-time global view of the fleet, leading to difficulty managing mobile teams and reacting to challenging field situations. Unexpected equipment failures can delay operations and increase costs, especially if intervention times are not optimized. These challenges require tailored solutions to improve field operation management.

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Business Intelligence tools provide key management indicators to monitor situations and inform decisions. They include advanced data collection and processing functionalities, offering real-time analyses on the state, behavior, or location of device fleets. Business Intelligence is a major asset for improving operational efficiency, responsiveness, and agility of teams.

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Famoco Insights: BI tailored for field operations

Famoco Insights is an advanced Business Intelligence feature fully integrated into Famoco’s mobile device management (MDM) platform. Developed from field expertise and customer feedback, it’s custom-designed to meet the unique needs of mobile teams. Famoco Insights provides unparalleled data on active devices through customizable dashboards.

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Famoco Insights delivers information on device status and activity, which is crucial for preventing operational disruptions. For instance, this module’s analyses help prevent battery or hardware issues, detect charge cycle anomalies, monitor average device activity, and conduct predictive maintenance. The tool also offers geolocation-related information to track and trace devices throughout their lifecycle and alerts when devices enter or exit predefined areas.

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Famoco Insights is a significant advancement in field operation management across sectors, ensuring precise control of device fleets and definite productivity optimization of teams.

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Famoco, with cutting-edge solutions like Famoco Insights, supports its clients in transforming their work practices. By tailoring BI to the specific needs of field operations, Famoco not only optimizes current processes but also paves the way for future advancements in this area.

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