Business Growth Podcast Launch

Have you ever thought about launching a Podcast?

Early on in 2024, I had this idea ... to launch a Podcast, and now it's a reality.

In the first episode of the Business Growth Podcast, Karen interviews me about my unique approach to helping business owners create sustainable and ethical growth in just 90 days.

In this special kickoff episode, I speak of my journey, starting from a pivotal experience in 2009 that broke me and, ultimately, how I rebuilt my business career and life. I talk about my transformative journey from unemployment and doubt to discovering Neuro-Linguistic Programming (NLP), becoming an accredited business growth coach and now a professional marketer accredited by the Chartered Institute of Marketing.

This breakthrough led me to develop a powerful method to not only help businesses grow but to help business owners grow personally as well.

In this episode, I reveal how I combined my expertise in digital marketing, coaching, and personal development to build the 6M Growth Model. This unique framework allows me to tailor solutions to business owners based on their specific challenges, ensuring that each 90-day plan is customized to the needs of the business.

Key takeaways:

• Mindset is key: Growth starts from within. Addressing imposter syndrome and limiting beliefs is often the biggest obstacle to success.
• Bespoke solutions work best: Every business is unique. The 6M Growth Model assesses six key areas of business, creating a targeted 90-day plan that focuses on the weakest areas.
• Sustainable and ethical growth: Growth needs to be ethical, aligned with your values, and built to last, not a quick, temporary win.
• Avoid following the crowd: Comparing yourself to others, especially on social media, can lead to distraction. Focus on your own vision and strategy for success.

Future Episodes

Over the next 12 weeks, I'll bring you a mix of training tips to grow your business and interviews with other business owners and leaders. My good friend from The Marketing People, David Mitchell FCIM , will speak about the importance of branding; Kelly Drewett will open the conversation about SEO, and I interview Charlotte Bjuren about the ever-evolving AI. No conversation about business growth would ever be complete without another friend of mine, Jeff Herring . Jeff has made profitable content creation his business for 20 years or more.

One of the key highlights for me was speaking with Dr Mark Williams DBA PLY in Episode 10, from Limb-art. Mark went from being an amputee at 10 years old, to a world record-breaking swimmer and is now the CEO of the largest prosthetic limb-covering company that supplies the NHS and has a worldwide operation.

Business Evolves

One lesson I've learned from over 20 years in business is that you should never stand still and must evolve. That means revisiting your business strategy, marketing strategy and service offering.

That's exactly what we have done at Wave Communications - created a new strategy that builds on the previous success. Communication is at the heart of everything we do in business and effective communication is the key to your growth. We now focus on three core areas:

1. Marketing Strategy, Implementation and content planning & creation
2. Building high-performing sales teams who utilise our core NLP training techniques in their sales conversations
3. Create expert presenters who utilise our core NLP training techniques in their presentations. whether in sales or other areas.

A Word of Thanks

I have to say a huge thanks to Karen Louise Roberts and her team for their support through this process. Karen has provided training and support to me and invited me to speak on her podcast, which led to me launching The Business Growth Podcast.

Could You Be Next?

Are you a CEO, MD, or Founder and would like to be my guest on the Business Growth Podcast?

I'm looking for my next guests if you have a story to share about how you grew your business and the challenges you've overcome to build your successful business.

The podcast is free format, conversational with no prescriptive questions and an opportunity for you to help others grow. If so, drop me a dm and we'll get you booked in.

Our next episode launches on 15th January and is also available on Apple, Spotify and other podcast platforms.

Chris,

Chief Growth Strategist & Trainer @ Wave Communications Group

t: 01606 241034

e: [email protected]