Business Cards aren't written in stone
Do you need to change the way you present yourself depending on your target audience? Photo by Marcos Amaral on Unsplash

Business Cards aren't written in stone

Is one business card enough these days?

We have been printing business cards since the beginning of time and boy have styles changed! The great thing about working in 21st century print is the possibilities business cards can generate and the raft of design choices. Whoever you need to be you can demonstrate it easily with a quality business card. You can go square, extra thick, plastic, silk or just about any finish you fancy. from 400gsm to 500gsm you choose matt/gloss or soft touch laminates. You can even go double folded if the occasion demands.

A business card makes a specific statement.

Have you ever been at a networking meeting where people have apologised for their business card? Ever given out your card and found people have been amazed and complimentary. Just think, they will have already formed an opinion about you and your business in the blink of an eye.


The thing is many have portfolio careers. The days of starting in one business and staying forever are long gone. For many, spending one day with one company and working for another on other days is commonplace. We also know that people are looking for service providers that 'get them'. So I suggest that now you need a business card that's designed for the different niche markets you cater for.


Why do we need more than one business card?

Who might you give a card to? Would it suit all your target markets? A crazy card might appeal to some of your potential customers but not others. So what would happen if you had a number of designs and switched between them? What if you have more than one startup for example? Some people advocate that every asset should be branded in company colours and there's an end to it. But if you work as a freelancer or work across niches then a few different designs might be just the thing you need to consider.

Don't limp along with a business card that doesn't tell people what you do or where you are.


If you've changed phone numbers, addresses, offerings, products or services or just want a rebrand the cost of business cards really isn't prohibitive. Right now we have so many ideas to help your business start, develop or rebrand. When it comes to business cards we can develop some jaw-dropping designs that will stop people in their tracks and get you remembered. In. addition we offer free UK postage so wherever you are you can utilise our experience and design services and pay from just £35 for 500.

When it comes to design, stationery, brochures and booklets, flyers, leaflets, mailing services and signage you can be sure we will give you a personalised service at Nicholson Print.

Give us a call now on 01709 789359 or email: [email protected] and let's get started by creating the look you want clients to see and understand. Start today!


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