BULLETPROOF VEST For Your Private Practice
Gerda Muller
Allied Health Private Practice Business Consultant. I help you build a Self-Running Practice, giving your more time and financial freedom, as you help more people in better and more effective ways.
I have the privilege of speaking to private practice owners and clinicians - just like you - on a daily basis about their biggest challenges and fears around the future of their private practice.
Some common fears that have come up of late include…..
- How to continue growing and expanding their group private practice in a market dry of quality applicants to interview and appoint.
- How to Medicare-proof their private practice, as a means of being less reliant on Medicare clients whom often insist on Bulk-Billing or Reduced Fees
- How to ready their private practice against another possible financial downturn seeing that it has now been just over 10 years since the 2008 global financial crisis.
- How to become less reliant on Third Party work such as NDIS as a means of protecting their practices against changes in government policy and requirements.
If you have been thinking about similar things, know that you are not alone. Although there is a number of things that you can do to counteract the above, one of the EASIEST and most SUSTAINABLE things is to create an income stream devoid of the requirement to hire new clinicians and devoid of any and all reliance on funded sessions (whether Medicare, NDIS, or similar) and that is by building your Personal Brand.
Your Personal Brand as a Psychologist / Occupational Therapist / Speech Pathologists / insert your profession.
Your Personal Brand as a Parent.
Your Personal Brand as a Mental Health Advocate.
Your Personal Brand as a Trainer.
It really doesn’t matter what your ‘thing’ is, you can develop a Personal Brand around it – one that will make you money and one that will be reliant on only YOU.
What a relief, being reliant on only YOU to make this work.
Now you might be thinking…’what do I have to offer’…?
Lots I would say.
You might however just need some help shutting up your internal imposter syndrome and then some help uncovering exactly what that is, for you.
And if you would allow me, I would love to help you discover what that is, how to articulate it and how to start sharing it with the world and I’m going to do that through my newest online program called ‘Personal Branding for Allied Health Professional: The Fundamentals’.
Just hop on over to https://bit.ly/PB4AHPS where you will find all the details around the who, what, when and where of this program.
Very importantly, everyone who enrols before the close of business on Monday, 1 July 2019, will get a fast-action taker BONUS TRAINING wherein I will share with you the TOP 5 Products/Services that you can offer as part of monetising your personal brand and believe me, you do not want to miss this!
Should you have questions round whether this is right for you, please be sure to email me directly at [email protected].
About the Author:
After starting her PhD on the topic of "Psychologists as Practice Owners: Current Challenges, Coping & Success Predictors", Gerda was appalled at the lack of support for Allied Health Professionals going into Private Practice and decided to do something about it.
This was the start of Private Practice Success Australia.
E: [email protected] | W: gerdamuller.com.au
WINNER: Adult Allied Health Private Practice Excellence Award
WINNER: Queensland MENTAL HEALTH Achievement Award for Best Small Business