Building a Winning Business Plan: Part 1
Marietha Jansen
LLB Graduate | PLT LSSA L.E.A.D | PVT | Candidate Attorney at Madeleyn Inc
Get ready for an exciting journey as I guide you through creating a strong and effective business plan.
Before we dive into crafting your business plan, let's begin with a series of exercises aimed at gathering valuable information. This data will serve as the building blocks for the key elements of your plan.
In the coming days and weeks, I'll be sharing practical insights to help you build a roadmap for your business.
Starting the business plan can feel overwhelming, but don't worry. We'll start by figuring out what your business stands for, what it wants to achieve, and how it helps your customers.
Now, let's dive into the essentials. It's important to take some time to think about your business's values, mission, vision, and both short and long-term goals. Below, you'll find a set of questions and a template designed to lead you through the process.
Core Values:
Vision Statement:
Mission and Objectives:
Once you know where you want to go, it's time to set goals that fit your vision.
Think of missions as big projects you need to do to reach your goals.
Then, break down those big projects into smaller, doable steps to make your vision happen.
SWOT Analysis:
Now, let's talk about a useful tool called the SWOT analysis. It helps you understand what's good and not so good for your business.
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Strengths: Think about what your business is good at, like having a good team or using new technology.
Weaknesses: This is about what's hard for your business, like managing money or needing more skilled workers.
Opportunities: Think about what's new and good for your business, like finding new customers or using new technology.
Threats: This is about what's tough for your business, like dealing with tough competition or big changes in the economy.
Short Term, Medium Term, Long Term Goals:
When you set goals, make sure they're specific, you can measure them, they're possible, they make sense, and you have a timeline.
What Sets You Apart?
What makes your business different from others?
Do you have something unique that people want? Do you know what your customers need? Are you good at using new technology?
Do you give excellent service? Is your price fair? Do you know what's new in your business?
Remember that this is just the first step of your business plan journey. In the coming parts, we'll take a look at other key elements, providing you with more guidance and practical tips. So, stay tuned for the next parts of the series.