Building Trust and Security: Elevating Your Checkout Process for Customer Peace of Mind

How do you ensure a smooth and secure checkout for your ticket buyers? According to Federal Trade Commission data, consumers reported losing nearly $8.8 billion to fraud in 2022, an increase of more than 30 percent over the previous year. Ticketing fraud has made headlines and instigated congressional hearings about the presence of bots making it impossible for actual fans to purchase tickets.

At Paciolan, we take this issue as a top priority in our platform, enabling security protocols so that real people are able to purchase tickets.

In the fast-paced world of online transactions, ensuring the safety and peace of mind of your fans and patrons is paramount. Incorporating an elevated checkout process that prioritizes security, fraud protection, and trust signals can instill confidence and create a positive shopping experience.

PAC Live provides a secure and trustworthy checkout journey by utilizing prominent safety logos, fraud protection, and ticket insurance partners allowing real people to feel confident in their ticket purchases.

What does this mean for you?

• Prominent Safety Logos and Trust Signals: One of the key elements in building trust during the checkout process is prominently displaying safety logos and trust signals. Shopping cart abandonment statistics show that 35% of individuals will abandon a site without a security badge. The new PAC Live shopping cart gives your fans and patrons assurance that their sensitive information is protected using visual indicators that serve as powerful trust signals, fostering a sense of security and confidence.

• Ticket Insurance Partnerships: PAC Live has seamless integration with FanShield's embedded insurance technology to offer an additional layer of protection against unforeseen covered circumstances that may prevent customers from attending or using their purchased tickets. FanShield has seen a surge in demand for live events and consumer's desire to protect their experiences. In 2023, the number of protected tickets has increased 68% compared to 2021. For the last 2 years, almost $130 million worth of tickets have been protected. This extra level of assurance reinforces customer loyalty and encourages them to proceed with their purchases confidently.

• Robust Fraud Protection Measures: As online fraud becomes more prevalent and sophisticated, having great partners to quickly identify and fight fraud is critical. To that end, Paciolan has broadened our best-in-class anti-fraud solution to include all PAC Live transactions for clients who have opted-in. In the last 12 months alone, this solution has helped Paciolan clients reduce chargebacks as a percentage of volume by 15%.

PAC Live has created a checkout process that ensures the safety and peace of mind of your Fans and Patrons. By incorporating prominent safety logos, fraud protection measures, and ticket insurance partnerships, along with clear security badges and trust signals, we instill confidence and foster trust. Elevating the checkout experience not only drives conversions but also cultivates long-term customer loyalty.

In today's fast-paced world, people crave seamless and secure solutions. When it comes to purchasing tickets, PAC Live is here to deliver an exceptional experience for your fans and patrons.