Building a Personal Brand as an IT Expert. The how…

Building a Personal Brand as an IT Expert. The how…

As the year comes to an end, it is important to engage yourself actively in the new “hiring season” using social media as a tool. Given the fact that you can connect with billions of people worldwide, from the comfort of your house with the click of a button, learning to use social media to your benefit has proven to be increasingly beneficial.?

As an IT Expert, you can leverage this tool to positively influence the technology ecosystem, build your brand, increase your network and grow your income. The challenge lies in: how??

In this article, we share tips that can build a personal brand and increase your network on social media.

1. Blogging:?

This entails writing about your experiences, and opinions on areas of interest, events and passions. There are a lot of things an IT Expert can write about: new technologies, career experiences, life lessons, etc.

You can leverage platforms like:

  • Medium
  • LinkedIn
  • FreeCodeCamp
  • Or a personal website

The goal is to attract enough attention to building a traceable brand around your name to have proof of thought leadership when your name is googled.?

2. Vlogging:?

This entails creating video content around your experiences at work life or otherwise personal life. Some platforms you can leverage to share your video content include:

  • YouTube
  • LinkedIn
  • Instagram and others

A vlog could be more engaging than a blog because videos tend to garner more attention. All you need to do is identify a niche and start filming! Besides increasing your network, YouTube offers payment when you hit a certain milestone in viewership.

3. LinkedIn:?

LinkedIn is a crucial tool for recruitment and professional networking. Constantly update your profile with a recent and professional photo, and recent career information like your current job position, description, achievements, education, skills, and interests. Connect with a lot of professionals with common interests. Recruiters search for potential recruits by filtering industries/sectors and job positions to make sure that you have updated the industry/sector and job position sector of your profile.

4. GitHub:?

GitHub has become a single source of truth when it comes to determining a software engineer’s experience, exposure, and skills. Constantly contribute to open-source projects and update your GitHub profile with your side projects. Furthermore, make sure that the ReadMe file for your projects is very descriptive containing information like the project’s tech stack and other details about the project.?

Conclusion

At Zarttech, we strive to mitigate the scarcity of IT experts in the West and combat the brain drain. Our talent is our priority and we are positive that with the tips shared above, you should be off to a great career start.

We are building a platform that will validate diverse IT Experts and connect them with job opportunities, send your CV and portfolio to [email protected] to join the waitlist.

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