Building an Indian SaaS Business
Is it possible to build a Rs 1000 Cr SaaS company selling primarily in India and near-Indian markets?
5 years ago, most people would’ve said no. Today, the answer is yes, but the path to get there might surprise you.
In the world of Indian SaaS, conventional playbooks often fall short. Imagine starting your biggest deal through a WhatsApp message, or realizing that aggressive discounting could actually hurt your chances.
This rapidly evolving landscape is rewriting the rules of the game. What works elsewhere might not cut it here, and what seems counterintuitive could be your key to unlocking massive growth.
Our latest Blume Beacon article dives deep into this fascinating market, featuring insights from someone who's mastered it - Aakrit Vaish, founder of Haptik (acquired by Reliance Jio).
Here's a taste of what you'll discover:
Read the full article here.
Happy reading!
P.S. Ever wondered why some SaaS founders in India spend two-thirds of their time with customers, even after hitting 100 crore+ in revenue? Find out in the article!
A super way to navigate the nuances of the SaaS business in India for startups and their founders.The ideas mentioned are simple yet profound in effect! I think that the suggested approach can very much be extended to all working cultures where a personal touch plays a dominant factor in business. For me the best part was to appreciate that the attitude "it's not a bug, but a feature" pays in a big way in the business environment context. It would be good to know experiences of few other successful startups/companies with SaaS products for global markets.
Sr. Manager - AmpliNxt (Startup Incubator & Accelerator for AECO domain) | 1X Co-Founder (Fintech)| Assisting Early-Stage Startups
2 个月The emphasis on relationship building resonates strongly. In the US, there can be a focus on quick wins and scaling fast, but it seems like the Indian market rewards a more patient approach that prioritizes building trust with customers. One introspective point could be on how to best navigate the cultural differences when building relationships with potential customers in India.
A family member of Shri @narendramodi Ji, full time @BJP worker, aspiring entrepreneur & cohort member at Insurjo' 24. Willing ?? to contribute to building a thriving nation in the best possible way.
2 个月I am wondering if a Fintech company is just a SaaS or if it is converging to SaaS; the scope of a Fintech company which caters those well versed with the Local Languages of India ???? complemented by cutting edge Bhasini & other research and development by Indian Government in Local Languages of India & the JAM (JanDhan Aadhar Mobile), UPI & ULI Trinity.
FOUNDER (AMETGO) LOOKING FOR INVESTORS AND REMOTE POSTION JOB. CUSTOMER SUPPORT/DATA ENTRY/SOCIAL MEDIA MANAGER/PROJECT MANAGER/ YET IM LEARNING DATA ANALYST. [ AMETGO MY OWN STARTUP FOR FUTURE]
2 个月Please reach me out I want to share my idea