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Creativity Captured?

Three buzzworthy experiences to know about.

Going all ELECTRIQ with Cadillac?

Cadillac, which is all-in on the all-electric movement, created the groundbreaking Cadillac ELECTRIQ Theater . This immersive experience showcased the brand's rich history of innovation and presented a compelling vision of an all-electric future. Utilizing cutting-edge technology, the theater left a profound impact on luxury consumers at prestigious events, resulting in impressive brand lifts.

Unlocking Merge Mansion??

Metacore Games created a thrilling real-life experience for fans of their popular mobile game, Merge Mansion.

The one-day event in Los Angeles welcomed lore lovers, subreddit gamers, and influencers to explore an IRL version of the mysterious Boulton family estate.

With interactive puzzles, escape-room elements, and surprises around every corner, the immersive experience left fans and media buzzing, racking up impressive social and media impressions.

The event's success even sparked excitement about the possibility of a Merge Mansion movie.

Meta Hit the Beach at Cannes Lions Again?

Meta returned to the beach at the Cannes Lions International Festival of Creativity to bring?its?brand to life and showcase?its?innovative technologies

The four-day Meta Beach activation provided a purposeful and inspirational space for people, brands, and businesses to explore Meta's advancements, discuss AI, and supercharge creativity through engaging programming.

Impactful Insights??

Relevant and significant perspectives from experts.

Cannes Report 2023

No mo' FOMO. If you missed cruising the Croisette at this year's Cannes Lions Festival of Creativity, we've got you covered.

Discover all the highlights and behind-the-scenes action in our exclusive 2023 report. From trending topics to under-the-radar conversations, this guide will give you insider insights for planning experiences and preparing for Cannes 2024.

Data Dish?

Nuggets of information we're digging. ?

’Tis the outdoor cooking season, but grillin'?isn’t?just for the boys! According to a recent report , 79% of women partake in the outdoor cooking experience.??

Implication for marketers: "Be inclusive. Women are a major demographic that has historically been neglected by the outdoor cooking community. That's been changing in recent years, however, there is still room to bring more women into the category."?- Mintel, Outdoor cooking report, 2023?

The Buzz?

Hot topics dominating our hybrid office water cooler.?

MSG Sphere. A revolutionary immersive venue. Experiences intensified. Need we say more???

Drones. More U.S. cities are trading in the loud booms, and smoky remnants of fireworks shows for drones this summer. Drones reduce fire danger, increase sustainability, are respectful of those with PTSD, and lessen stress on pets vs. fireworks.?

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