Building Enduring Consumer Products During Tech Shifts
Each major tech shift brings new opportunities for startups to build products that can change our lives. But how and when you develop your product during a platform transition can be the difference between it becoming an iconic product that defines a tech generation – or a relic of the hype cycle within that era.?
Greylock partner Jacob Andreou argues that now is the time for startups to build the transformative AI consumer products that will define this generation. The technology is functional enough, and the pool of AI engineering talent is finally overlapping with that of deeply experienced, customer-obsessed product builders. Moreover, the largest tech incumbents are showing signs of classic innovator’s dilemma that puts them at a disadvantage to startups.
He encourages founders to ask: Are you building a product that takes advantage of the new technology in a truly unique way? How can you be sure what you are building is destined for long-term impact??
Drawing on parallels from the mobile transition and his time at Snap, Jacob outlines how products launched during tech shifts often end up falling into one of three categories: ports, toys, and transformations. He also shares some of the best (and worst) strategic and tactical decisions companies can make during tech shifts.
Portfolio News
Adept was featured on CB Insights AI 100 , which ranks the most promising private artificial intelligence companies worldwide.
Airspeed, a platform focused on connecting and celebrating employees to drive engagement and performance, announced AI Awards to enable continuous recognition of worker achievements, and new AI capabilities to help companies analyze their culture data and make it actionable.?
Bedrock Security , a startup focused on delivering frictionless data security as a service for the GenAI era, announced their $10M seed round led by Greylock . Working closely together, the Bedrock founders and Greylock initiated and incubated the company to help enterprise customers build a robust data security program by providing visibility, data detection and response, and risk surface minimization. As organizations embrace GenAI, Bedrock can also effectively ensure protected information such as regulated data and core IP is not ingested into AI models.
Common Room , a platform focused on transforming how organizations connect with people, announced that Amanda Kleha, former Chief Customer Officer at Figma and Senior Vice President of Marketing & Sales at Zendesk, has joined Common Room’s board of directors.
Espresso, a marketplace for shared sequencing, where rollups can sell the right to build their blocks to proposers who bid for these rights, announced a $28 million in our Series B funding round.?
Modular was featured on CB Insights AI 100 , which ranks the most promising private artificial intelligence companies worldwide.
领英推荐
Predibase was featured on CB Insights AI 100 , which ranks the most promising private artificial intelligence companies worldwide.
Cybersecurity leaders CrowdStrike and Rubrik announced a strategic partnership to transform data security. By unifying rich, data-centric attack context from the Rubrik Security Cloud with the industry-leading AI-native CrowdStrike Falcon? XDR platform, organizations can rapidly detect, investigate, and stop attacks targeting sensitive data.
Greylock News and Insights
Christine Kim on Vertical AI
Greylock investor Christine Kim presents a strong thesis for why now is the time for vertical software to finally disrupt some of the longest-standing issues in underserved industries. She also provides a framework for evaluating vertical-specific startups and outlines several use cases in financial services, healthcare, and professional services like legal, consulting, and accounting.
Edge: Start a New Company at Greylock
Partner with Greylock to initiate a new company from idea to early revenue and product market fit. Greylock Edge is a bespoke 3-month company-building program designed to advance select pre-idea, pre-seed and seed founders from inception to product-market fit, with fully flexible financing. Apply here .
Portfolio Jobs
Our talent team is always looking to connect with engineers, product managers, designers and great operational and GTM talent who are considering an early stage start-up as a next move in their career. Get in touch if you want to learn more about joining a Greylock portfolio company.
Executive Briefings
Greylock hosts CXOs for highly curated briefings and makes targeted introductions based on a company’s priorities — with the goal of arming organizations with vital insights to help them address its current and future challenges. Greylock portfolio companies benefit from product feedback, advice on product-market fit, and opportunities to co-develop in support of an organization’s technology needs. Reach out at [email protected] to schedule an executive briefing.
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