Building a community of loyal customers; Inspired by Devi

Amazing copy, top-notch marketing campaigns, great products but having a secure and unwavering customer community has no equal.

Recently, while watching the show “Never Have I Ever” I noticed Devi has a fair share of chaotic elements like most young adults and I couldn't stop thinking about numerous ways her personality could be channeled into building a strong community. So, here are some hacks from my sack of secrets that can help young minds rule over social media by fostering a community of loyal fans like they used to rule over high school drama.

?

?Hack #1

Storytelling

Drawing from Devi's experiences, I'd craft compelling narratives around her products or services to comfort emotional responses from her audience.

?

Similarly, by sharing your journey as a business owner, emphasizing the challenges, triumphs, and the value your offerings bring, I help you communicate with your customers without any misinterpretations in between so that you don't miss anything like Devi missed the winter dance with Paxton.

?

?

Hack #2

Influencer collaborations

Partnering with influencers is the most incredible power of the young generation. By helping Devi collaborate with social media influencers, we'd harness being young to her unfair advantage without missing the target like she did with the tennis ball by hitting Paxton instead.

?

I help you prevent such mishaps by partnering with particularly those social media influencers who align with your brand and target audience to expand your reach, gain credibility, and tap into new customer segments.

?

Hack #3

Community engagement

Devi's marketing campaigns with her unique voice and personal experiences would become her superpower as she'd be able to connect people from various cultures like her dance at Nirmala's wedding connected with Indians, Americans, and everyone in between.

?

Similarly, sharing stories from your own culture, initiating conversations about your experiences with other cultures, organizing events, and creating online forums where your customers can come together and forge connections will foster brand loyalty and word-of-mouth marketing.

?

Hack #4

Adaptability to trends

Being young and dynamic, Devi would stay attuned to current events and cultural references. I'll also make sure she doesn't try to adapt too much by jumping into the pool to impress Paxton just to end up embarrassing herself and others.

?

I ensure your brand stays afresh by incorporating relevant elements into your marketing campaigns for you to stay connected with your audience on a genuine level.

?

If you too want to find out and harness unfair advantage to your success, then book a discovery call with me here for free!

?

Best regards

Piyush Agrawal

[Social Media Marketer]