Build Your Brand For Positive Impact: Watch the MasterClass Replay & Expert Support to Guide You

Thank you to those of you who were able to join my live MasterClass on Linked In yesterday! I truly appreciate your interest and your time and I hope you found it both valuable and inspiring as you think about how your brand is making a positive impact.

If you missed it - but wish you hadn't??? - do not worry, the session was recorded and is available to?watch on replay .

Here's what we covered:

1. The hidden power of marketing in our society - and how we can choose to use it to shift behaviour towards more sustainable consumption habits.
2. Why today's marketing tools are no longer fit for brands looking to make a positive impact.
3. The 5 steps to build our brands for positive: a BIG purpose, an ideal client niche, a BOLD value proposition, a BRAVE brand identity and a BELOVED brand story.

If you're a small brand struggling to stand out amidst all the clutter, it's likely you are missing one, or more, of these five strategies:?

1/ You haven't articulated your brand purpose in a clear and compelling way.

2/ You haven't nailed your client niche and got to know your clients like you would your best friend.??

3/ You're not bold enough in your positioning or clear enough on how your value proposition is different.?

4/ You’re not living up to your brand purpose in your voice or actions.

5/ You haven't made your clients the heroes of your brand story.

This is exactly what we will work on together in?Build Your Brand For Positive Impact , my new, guided online program.

In 5 weeks, we will build all your brand fundamentals to enable you to stand out, magnetise your ideal clients and grow your brand's impact.

Here's what we'll work on:

WEEK 1: Your Big Brand Purpose

We will focus on articulating a clear, compelling and BIG brand purpose that acts as your North Star and leads the industry to new horizons.

WEEK 2: Your Ideal Client Niche?

We will get really specific in identifying who your ideal clients are, what lights them up and what's important to them so your brand truly delights them.

WEEK 3: Your Bold Brand Positioning?

We will look at your brand positioning within the context of the industry and focus on defining a bold and unique value proposition that challenges the status quo.

WEEK 4: Your Brave Brand Identity

We?will review your brand name, tagline, visual identity (logo, fonts and colours), voice and actions to bring its brave stand in the world to life.

WEEK 5: Your Beloved Brand Story

We?will define your brand story, content pillars, communication and community strategy so you know exactly what, how, where and when to communicate.

Each week, there will be a live session combined with step-by-step guides, frameworks and examples to support you. I will also be available to provide you with personalised feedback to get you where you need to be.?

By the end of the program, you will have all your brand fundamentals and content plan ready to communicate with impact and grow your brand, without all the pushy sales tactics.?

And just in case there are some questions holding you back from taking that first step towards YOUR transformational journey, here are the answers to some questions I have received about the program.

Q: I have so many other priorities, will I really be able to complete this program??

A: Absolutely! I am there to support you and so are the other entrepreneurs joining the journey. Simply show up to the live sessions and block out some power-time each week and there'll be no reason for you not to make radical progress over our five weeks together.?

Q: I've purchased programs, courses and services before and didn't get any results. How is this program different??

A: I get that too! But believe me, there's no way you won't see results on my watch! I have frameworks, step-by-step guides and examples for every single step of this journey AND I will give you personalised feedback for the duration of the program.?

Q: How is your method different from all the other marketing services out there?

A: I've combined 20 years of high-level brand building and marketing experience with training on sustainable marketing and with B Lab, as well as a deep personal transformation to develop my own brand model, the 4Bs of positive impact: Big, Bold, Brave and Beloved. This model enables you to build your brand so you are truly driving positive impact and making a difference in the world whilst growing your brand.

I've worked on, and launched, many different brands over the past two decades, both big and small, and I know that with the right tools, no matter where you're at on your brand journey, you CAN break through and make an impact.?

If you're ready to take that action to master your brand fundamentals and grow your brand and impact, I would LOVE to support you!

If you're ready to say YES! to building your brand for positive impact, your spot is available here:?Build Your Brand For Positive Impact .?

I hope to see you inside soon!

With love and purpose,

Christina

P.S. If there is something holding you back or a question that remains unanswered, know that I am only a message away and can promise you complete honesty about whether this program is right for you. DM me, and I'll be happy to help.???