Build a Robust Business: Sustainably measure and grow both your profit and your impact.

Build a Robust Business: Sustainably measure and grow both your profit and your impact.

There are two questions I often ask leaders when I work with them:

  1. Have you set your vision too low?
  2. Are you thinking big enough?

These are questions well worth reflecting on, because what I know for sure is that when we lift our gaze, even just a little, and sharpen the focus and clarity we have around our vision, things that previously felt insurmountable tend to fall away.?


There’s a lot of talk about growth and scale, which is fed by a belief that the potential for growth is limitless and an assumption that bigger is always better.??

When I ask you to reflect on whether you’re thinking big enough, or suggest you lift your gaze, I’m motivated from a different place.??

While there are benefits to scale, it isn’t always the answer. Sometimes grassroots or super-targeted approaches are a better way to achieve your goals.

There’s not one "right" answer or approach.??

This is where learning to embrace my mantra, “Think like a system. Act like an entrepreneur” comes in handy.

When you "think like a system" you're able to zoom out to think bigger, get perspective, better understand the relationships between things, see connections and spot patterns.

When you "act like an entrepreneur" it encourages you to take that new insight and use it to your advantage by letting it shape how you act in the particulars of your context.

To truly expand your business’ horizons, you must challenge your current vision. An expansive approach and a curious mind will help you spot potential and opportunity in new ways that may have been right in front of you all along.?

A sharper focus on your vision will give you an edge because it will tune you in to the factors that play a part in contributing to that vision. That means you’ll spot risks earlier allowing you time to mitigate them sooner.???


I want you to stop for a moment and ask yourself:??

?? What bold steps can I take today to elevate my thinking???

?? How can I play bigger and make a greater impact???

?? What strategies will help me think and act beyond my current limits??


Let's think like a system and act like an entrepreneur so we can unlock new possibilities and pave the way for greater success.?


Need help figuring out next steps?

If you feel like you need a fresh set of eyes on your business and some support to identify where to focus and what to do next, our ESG Readiness Assessment might just be what you’re looking for.

In the ESG Readiness Assessment we review your current ESG frameworks, policies, strategy focus areas, data collection, reporting, governance practices, and certifications. Then we provide you with customised feedback and a follow-up call to run through any questions and next steps with you.??

It’s the quickest way to get you unstuck and super focused as a business.

We open 5 spots each month so book a call to tell us about your business and see if this is the weight off your shoulders you’ve been looking for. If you already know you need the ESG Readiness Assessment you can sign up here.

Looking for a practical business-friendly approach to ESG?

At Benefit Capital we've designed the ESG Intensive for leaders looking for a practical business-friendly approach to ESG. We get straight down to business in this 1-day workshop format; offered both in-person and virtually.

The ESG Intensive, will help you develop or strengthen your ESG frameworks and address the emerging demands of Environmental, Social, and Governance (ESG) issues.?This workshop is designed to provide you with a practical framework and tools that you can learn, tailor to your business needs, and immediately implement.

Remember, businesses that survive and thrive in this market do business differently. Chances are you’re closer than you think; let’s find out!??

Sign up now for our ESG Readiness Assessment or ESG Intensive and together we can future proof your business.

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