Build respect, trust and credibility faster? Try this.

The Lesson

Greetings from Troy, Sure, sharing testimonials is cool…

…Unfortunately it’s not enough.

Sophisticated clients want to see your thinking behind your success with other clients. They want to understand.

Big claims don’t sell as well as they used to, and sometimes they can attract the WRONG type of client. Highlight reels are tantalizing…

…In a crowded world where everyone is shouting “I’m the best!”

Demonstration can help you EASILY stand out.

Showing your process allows potential prospects to see that the success you’ve brought isn’t just luck, there’s strategic thinking and a methodology behind the results you bring. How do you demonstrate?

You can showcase your frameworks, processes and critical thinking you use to solve problems. You can tell stories on how you used X to achieve Y, you can interview clients, you can demonstrate LIVE and use various use cases.

This is a constant evolution, because your goal as an expert and consultant is to be seeking out new and unique frameworks, re-inventing your own, always working on your positioning and staying on the cutting edge of your industry.

Recently, I’ve been working on a framework called “Deal Gravity” - where big deals and projects are attracted to you because of how you price, package and position your services.

When you wire all of that in, it’s inevitable that you land BIG gigs.

Food for thought.

The Mission

At Internal Success my mission is simple. Educate, write, publish and connect with an audience that enjoys what I produce.

It brings me a TON of satisfaction and it brings me clients. Hearing that this newsletter is making a positive impact on other experts' lives is what drives me.

That's what truly matters. It’s easy to feel alone when you get busier. Between life's demands and serving clients you get a little bogged down time to time.

The Internal Success way is different. It's about staying busy without feeling overwhelmed, working only with clients you enjoy, and building a life you genuinely love waking up to.

I want you to tap-dance to your desk in the morning excited about what you’re creating and working on.

If you want help with that? Reply back to this email “tap-dancing”...and we’ll see if there’s a way to work together this year or next.

The Study

Unfiltered, unedited raw & uncut.

About a month ago, this video was going viral on YouTube. It’s from a Neurosurgeon that got overwhelmed with his life and ran away to the mountains. He quit his job and wanted to carve a new path.

It’s a 48-min video of him discussing his displeasure with his practice. He expressed how when he did brain surgery, for someone to recover they needed to improve their diet, their habits and their lifestyle.

More often than not? He’d do surgery, and nothing would change. With a holistic approach, everything would change.

He was tired of that.

If something isn’t working, more often than not it’s not just the strategy that’s messing someone up. There’s something entirely different that needs to be addressed beforehand.

The Homework

Two weeks ago we talked about a similar topic, methodology, process mapping etc…

Want to refine your framework, processes and methodologies?

Read here & implement:

On your side,

Troy Assoignon

P.S. Want help installing the Deal Gravity system? It'll help separate you from the crowd, get more time freedom and work with clients you love. If you've got a handful of clients now and you're looking to take it to the next level, this will help ALOT.