BUILD THIS (instead of wasting money on a website)

You’ve probably seen people online working remotely, sipping coffee in Bali, closing clients while lounging in a café, living that dream lifestyle.

You want that same freedom, but there’s one thing holding you back:

Where do you even start?

If you’re anything like I was, you might think the first step to starting an online business is building an expensive website to attract clients.

But that’s where everyone gets it wrong.

It’s either going to cost you at least $1-2 thousand dollars to get that website built, or it might take you a few weeks to a month to build the website yourself.

And the best part?

All of it was for absolutely nothing.

Today, I’m going to show you exactly why focusing on a website won’t get you the results you want and how you can save time and thousands of dollars by building something far more effective.

This is the strategy that’s going to bring clients straight to you.

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How Websites Won’t Get You Clients & What Will

You’ve probably seen people online working remotely, sipping coffee in Bali, closing clients while lounging in a café, living that dream lifestyle.

You want that same freedom, but there’s one thing holding you back:

Where do you even start?

If you’re anything like I was, you might think the first step to starting an online business is building an expensive website to attract clients.

But that’s where everyone gets it wrong.

?? It’s either going to cost you at least $1-2 thousand dollars to get that website built, or it might take you a few weeks to a month to build the website yourself.

And the best part? All of it was for absolutely nothing.

Today, I’m going to show you exactly why focusing on a website won’t get you the results you want and how you can save time and thousands of dollars by building something far more effective.

This is the strategy that’s going to bring clients straight to you.

Part 1: Why a Website Won’t Work

If you’ve ever considered starting an online business, the first thing that comes to mind after choosing a business idea is the website...

In your head, you were thinking:

“I need to build a website because if I don’t have a website, no one will see what I do, which means I won’t get clients.”

But you need to get this into your head: Your website is not going to be seen by anybody, and if you do manage to get traffic to that website, the odds are that very few people will even book a call with you.

A business with a website full of fancy jargon in the 'About Us' section, trying too hard to sound important, and cluttered with blog posts no one reads, well, that business is likely poor.

Think about it…

Besides going onto a blue-chip company’s website like Apple or Adidas, when you visit a business website and see all these buttons, links, and popups, you end up getting lost or confused about what to even do.

They’re telling you to sign up for their email list for 10% off, while also showing you promotions, or listing multiple services/products, leaving you unsure of what to do next.

You probably want to leave the website because there’s too much going on.

Websites are not meant to sell to people.

There’s definitely a place for them, but if you are just starting out and need to make sales, there’s a much better way.

Part 2: The Solution

Now that you finally understand why a website won’t get you clients or sales, and realize that most businesses with fancy-looking websites are likely struggling, we can move into what you should build instead:

A sales funnel.

Have you ever seen an ad for a product that interested you, clicked on it, and landed on a page that talks only about that specific product?

You end up reading or watching testimonials from people who bought that product, and it almost feels like that landing page is speaking to you directly. It calls out your pain points, shows results from others, offers a refund guarantee, and tempts you with a limited-time offer.

And when you finally decide to buy that product, you might land on ANOTHER page offering a product that complements the one you just bought.

That’s a sales funnel.

And a sales funnel can apply to anything:

• Getting more sales calls
• Selling more physical products
• Selling an online course
• Selling digital Notion templates

All a sales funnel is, is a landing page or sequence of landing pages that focus on one product or service, nurturing and persuading visitors to make a purchase.

No distractions. No clutter. Just a clear path to what the visitor is looking for.

In simple terms, a sales funnel guides potential clients from “What am I looking at?” to “Take my money!”

Every successful business in the world uses a sales funnel.

Even Iman Gadzhi uses sales funnels to persuade people to buy his Agency Accelerator course.

Why? Because they are designed for one thing, and one thing only:

Conversion.

Its core purpose is to convert visitors into paying customers.

Now that you understand what a sales funnel is, let’s break down how to build one that actually converts.

Part 3: How To Build a Sales Funnel That Converts

Your Offer

Before you decide to build any sales funnel for your business, you need to have an offer.

An offer is the specific problem you’re solving for a specific avatar that achieves a specific desired outcome.

So, an offer is specific.

Let me give you an example.

When you were a child, your mom might have said:

“If you eat your greens in the next 10 minutes, I’ll take us out for ice cream.”

That’s an offer.

You wouldn’t care about your greens if your mom was just talking about how broccoli is healthy for you.

Even as a kid, you knew that greens were good for you, but they taste awful, and as a kid, who cares, right?

This applies to business too.

Imagine you’re running an e-commerce store, and someone comes to you with:

“We write high-converting emails to skyrocket your product sales for just $2k per month.”

Would you care about email marketing?

Probably not.

But if someone said:

“I will add an additional $10k per month in recurring revenue to your business within 90 days with our proven emails, or you get a full refund.”

Now, that’s something most e-commerce companies will pay attention to.

Why?

Because you’re not selling email marketing, you’re selling the outcome.

Create a High-Converting Landing Page

Once you’ve nailed down your offer, it’s time to build your landing page.

Your headline and copy are key. It’s all about the offer, structured into a landing page.

The basic copy structure of a landing page should look like this:

1. Audience Callout – Who is this for?
2. Headline – What’s the big benefit and outcome?
3. Subheadline – What’s the pain point?
4. List of Problems – What issues do they deal with?
5. Their Pain Points – What keeps them up at night?
6. Your Process – How do you help?
7. Risk Reversal/Guarantee – Remove their hesitation.
8. FAQs – Handle objections.
9. Clear Call to Action – What should they do next?

Tip: Great copywriting beats fancy design. Focus on the message.

Social Proof and Testimonials

The last thing, but arguably the most important, is social proof.

There’s a direct correlation between how many people buy your product or service and how much social proof you have.

?? Don’t have social proof yet? Offer free work or work on a performance basis to collect case studies and add them to your funnel.

Imagine you're a 20-year-old student, struggling to make ends meet. You see a review from another 20-year-old who was in the same position, and after taking this course, they’re making steady income online.

Instantly, your doubts about the course disappear, because if someone like you can make it work, so can you.

Conclusion

Now that you understand why websites don’t make money and why you should build a high-converting sales funnel instead.

Download my free case study on how we helped a YouTuber with just 885 subscribers make $10,000 in 30 days here.