No Budget

No Budget

A great New Year Resolution would be a solution to the cryptic answer given by companies. “Sorry, we would love to support what you are doing, but we have no budget.” What does that mean? How does someone create a budget? Where do budgets come from? Not complex. You fight for it. Unfortunately, with all the downsizing going on, especially in the financial sector, most staff don’t want to increase their profile by demanding more money, so they might be more effective at their job. The last thing most employees for large financial institution want is to draw too much attention to themselves, so most don’t fight for anything, fearing being let go with the next downsizing. The strategy becomes, keep your head down and don’t draw too much attention to yourself.

My question is “how is that strategy working out for the employer and employee?”. Are you selling more, getting more clients, inspiring staff, or is everyone in defensive, survival mode. That approach will not bring out greatness of staff. Don’t be afraid to fight for the tools you need to do your job or for things that should be done. Otherwise you are just coasting through and trying to achieve the minimum and not attracting too much attention to yourself. This strategy won’t help you or your company. “No budget” means you are not willing to ask or work for achieving that budget. You might surprise yourself by going for it. Perhaps you will learn that you are in the wrong place, or your superiors will be impressed with your initiative. Either way you win. Believe me.

Tomás Conde

ESG & Sustainable Finance director. N World

6 年

Love it. You just nailed it. Financial sector is pretty lost right now. So much regulation in place, fintech around, huge platforms in their turf, no clear societal purpose and therefore rejection, cibersecurity.... but they still claim that they care about the impact of their business on the society.? Most of them do not give a damn about ESG or SRI or impact investing. the only areas that would are PR which should not be the ones as they have no business impacts. Additionally all are overstaffed so the coctail is aweful. Anyway, let's keep fighting for what we believe is worth it and principles investing is? worth it.? It is risk and opportuntiy business. nothing to do with PR but this will still take some time to mature. I have been 25 years in one of them so I guess I know what I am talking about and also at the IIF. But having said this I believe that out there there are local financial institutions that will sustainability a differentiation business lever . I know a couple of them. Happy new year :-)

回复
Parry Aftab

Digital Safety, Privacy and Security and Global Best Practices Legal Expert (US and Canadian)

6 年

I've approached this challenge by tying "doing good" to "doing well" under biz goal measurements. It let's you pull from different buckets - marketing, CSR, training, risk-management, PR, strategic partnerships, added-value in promotions with customers, R&D, govt relations, etc. someone has a budget. Finding them and creating collaborations using smaller budgets is the challenge and approach in many cases.

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