A Broken Strategy

A Broken Strategy

Nick Hammond Nick Hammond

Nick Hammond

Freelance Graphic Designer (ex- Backcountry / Fanatics / Logitech)

发布日期: 2024年12月23日
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Perspective:

Your design won't save a broken strategy.


Action:

Before investing in design, rigorously validate your core business strategy by confirming you're solving a genuine market need with a differentiated value proposition.

Design should amplify a strong strategy, not mask strategic weakness—so stress-test your foundational assumptions before polishing your presentation.

_

Nick Hammond

Fractional Design & Marketing ←if you need an extra hand with deep experience, join my waitlist.

PS - 61% said that this past year was a rebuilding year for their company/brand

The Calculated Creative The Calculated Creative

The Calculated Creative

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