The bridge to possible - What's in a name?
I had the honor of previewing our new brand promise in Bangalore, at our annual Leader Day in September. As I reflected upon what I said, the following statement stuck with me.
“From the city of our founding, to its icon that is our logo, to our first set of products, the Bridge is a powerful symbol of who we are and what we represent.”
So today we publicly launched our brand promise as “the bridge to possible”. Enabled by our new class of integrated products announced this morning, it is the bridge from the Cloud to wherever you need to be.
In the era where users, devices and applications traverse multiple clouds you don’t only “Network” you “Secure”. No company connects these two worlds better than Cisco. Welcome to the bridge to possible.
Chairman @ QuNu Labs Pvt. Ltd. | Global Executive Leadership
4 年My company QNu was part of Cisco launchpad cohort. And I can agree with the philosophy of the Cisco logo.!@
Past Chair, Board of Directors at Community and Home Assistance to Seniors (CHATS)
5 年All the best to CISCO for "Bridge to Possible".
An an early, early customer of Cisco and a long time fan, I sincerely hope this signals the beginning of the road to reclaim the company’s past glory ! Let’s get on this bridge !
Strategic Office Networks, LLC and Advisor to the Autonomy Institute
6 年Anuj, congratulations on the new launch. I believe these could be key technologies in the network of regional enterprise centers we are promoting. Thanks for sharing.