Bretell Me All About It!

What’s coming up on PIMM, strategic planning for firms, and 8 surefire inbound marketing tactics for your law firm.

This Week on PIMM!

Jacqueline Bretell assumed the position of CEO of Nevada’s Bighorn Law in 2020. But less than a week after she started, the courts and state closed with no sign of reopening. She guided the firm through an incredibly challenging year in complete survival mode. Today, Bighorn Law has resolved over 400 cases and recovered over $50 Million. She joins me on PIMM to discuss her take on building a thriving culture and why delegation is a game changer.

And tomorrow, we welcome back Gary Sarner of ROI360+ to Personal Injury Mastermind for his second appearance. Gary is a force in media buying. His firm has over 55 years of combined experience. They don't just buy ad space. They work to create owned assets for law firms.

And he gets the best for his clients nationwide. You won’t want to miss tomorrow’s episode!

Listen to Episode 166 with Jacqueline Bretell

Strategic Planning for Law Firms Isn’t Enough

Although strategic planning is a popular phrase among law firm owners, it’s a misnomer. Strategic planning isn’t the same thing as planning. Likewise, planning is not the same thing as strategy.

You need a coherent strategy that lays out how you’ll win as a law firm. But too many business owners confuse a business strategy with aimless “strategic plans.” Don’t worry, I’ve got you covered.

Read More Here

8 Inbound Marketing Tactics for your Law Firm

Do you go directly to your clients with your offers, or do you prefer they come to you instead?

The latter is known as inbound marketing, and it’s an excellent method for lawyers to use to build their client base. When your marketing attracts and engages your potential clients, they come to you informed and ready for your legal help.

I break down 8 surefire inbound marketing tactics your firm can start implementing to land more cases!

See The Tactics Here