Breaking the Sales Myth: A Personal Story of Process Over Personality

I used to watch them from across the sales floor – those naturally charismatic sellers who seemed to win clients over with just their smile. You know the type. The ones who could strike up a conversation with anyone, anywhere, anytime.

And like many of us, I bought into the myth. I believed that's what it took to be great at sales.

Then I met Alex.

The Quiet Powerhouse

Alex wasn't your typical salesperson. No booming voice. No magnetic personality. Actually, in our first team meeting, I barely noticed them sitting in the corner, taking notes.

But month after month, Alex's name stayed at the top of our leaderboard.

It didn't make sense to me. How was this quiet, reserved person consistently outperforming our team's most charismatic sellers?

The Reality Check

Curiosity got the better of me. One day, I asked Alex to grab coffee. That conversation changed my entire perspective on sales.

While we were all focused on being the most charming person in the room, Alex was methodically:

• Documenting every client interaction
• Testing different approaches
• Analyzing what worked (and what didn't)
• Refining their process, step by step

It wasn't about personality. It was about precision.

The Process Behind the Success

Over time, I watched Alex's approach more closely. Here's what I discovered:

1. The Framework

Alex had built a clear, repeatable system:

• Every call followed a tested structure
• Every objection had a documented response
• Every follow-up was precisely timed
• Every proposal was meticulously crafted

2. The Refinement

But it wasn't static. Alex was constantly:

• Recording calls for self-review
• Seeking feedback from clients
• Adapting approaches based on results
• Learning from both successes and failures

3. The Discipline

Most importantly, Alex showed up every day and:

• Stuck to the process, even when tempted to wing it
• Tracked everything meticulously
• Made incremental improvements
• Never skipped steps, no matter how small they seemed

The Lessons That Changed My Career

Working alongside Alex taught me three invaluable lessons:

1. Process Can Be Learned

Unlike natural charisma, a successful sales process can be:

• Studied
• Practiced
• Measured
• Improved
• Taught to others

2. Consistency Trumps Charm

The best results come from:

• Reliable follow-through
• Systematic approaches
• Measured improvements
• Steady progress Not from being the life of the party.

3. Focus Drives Results

Success comes from:

• Unwavering attention to detail
• Commitment to improvement
• Dedication to the process
• Patience with the journey

A Message to the Quiet Ones

If you're reading this thinking you're not cut out for sales because you're not extroverted enough, stop right there.

Your quietness isn't a weakness – it might be your greatest strength. Your attention to detail isn't a limitation – it's a superpower. Your methodical nature isn't boring – it's brilliant.

The Truth About Sales Success

The real secret isn't being born with the "gift of gab." It's about:

• Building a solid foundation
• Following it religiously
• Improving it constantly
• Trusting the process

My Personal Transformation

Since learning these lessons from Alex, I've completely transformed my approach to sales. Instead of trying to be the most charismatic person in the room, I focus on being the most prepared.

The results? They speak for themselves. But more importantly, I've found a sustainable way to succeed that doesn't require me to be anyone other than myself.

Your Turn to Shine

So, to everyone who's ever doubted their potential in sales because they don't fit the stereotype:

• Your success isn't determined by your personality
• Your process is more powerful than your charm
• Your dedication will outperform natural talent every time

Remember: You don't need to be born with it. You can build it.

Let's Connect

I'm curious about your experience. Have you ever felt out of place in sales because you didn't fit the "typical" mold? How did you overcome it?

Share your story in the comments. Let's break down these myths together and show the world what real sales success looks like.

#SalesSuccess #ProcessOverPersonality #ProfessionalDevelopment #SalesStrategy #PersonalGrowth

Thiago Duarte?is the Founder of?the High Ticket Mastery program. You can connect with him on LinkedIn and Instagram.

Find out more at thecloserlab.com