break the rules
ananya Sunil shrivastva
Branding Strategist| Content Writer| Storyteller| Copy Writer| Tech Writer| SEO Content Writer ""What are you looking for? Here I am. Let’s connect!""
In what ways gender stereotyping is used in adverting?
We can understand by example, what ways gender stereotyping is used in adverting. As an example, we can see there is a male actor who fights evil, and middle of the fight he suddenly feels low then he sips that energy drink and gain his energy back and win the fight. So in this example, we can see how this advertisement field creates another world where men can do actions, and work all outdoor activities. On another side when there is any adverting related to households, food, dishwasher ads, etc where they use females. I mean men feel good or comfortable with a messy and unhygienic kitchen or dish plates, and they are happy with the wrong actions toward their homes and unhygienic bathroom or toilets? Why there are creates gender differences with this common thing?
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So in my opinion we can use a male lead to perform for dishwasher add or a female can lead for the energy drink. Yes because females can also fight with bag guys or they also need energy. Because actors will not perform for males only they perform for people so can they buy that good.?
Look when we break this wall then people will understand there is no huge difference between men and women. Well, here I am not talking about their physical appearances so the main thing I am trying to put in, is that when this adverting world starts creating ads with deep or more meaningful full kinds of stuff then we can say the world starts joining them in good ways or it will help them to become more sensitive or more positive. Well, at least I would say that adverting is the best and huge thing to promote good stuff as well bad thing. adverting is a big communication wire so get to know everything but use your mind to get the best thing.