Break Boundaries with AI-Driven Growth Hacking

In today's dynamic business landscape, success isn't about overflowing funds or unchecked spending—it's about adopting smart growth hacking strategies.

How will you survive the next years as a B2B startup or scaleup?

I suggest doing all you can for boosting operational productivity without multiplying costs.

This means optimising your GTM processes, showcasing ROI, and ensuring that your teams are aligned around actual data, not opinions and "ways they have always worked". What I mean is a feeling that the product team or customer support team is not enough to make business decisions if there is no data to back them up.

As businesses strive to grow, it's important to gather data and be ready to pivot.

However, this doesn't mean jumping headfirst into big ideas risky.

Instead, test smaller ideas and growth scenarios, iterate them a bit, and compare results. Once you've found success, go full throttle on a go-to-market activity. By taking a measured approach, you'll lower risk and increase your chances of success.

Example: Expanding your business globally?

Don't let language barriers hold you back. ?? Try using AI-powered translation tools to communicate more effectively with your target market. ??

One example is Finnish Finnair, who moved their customer support to Bulgaria ( two of my favourite countries as well ;)) and use AI to ensure smooth communication with Finnish customers.

You can the story here : https://www.verkkouutiset.fi/a/finnair-ulkoisti-asiakaspalvelun-tekoalylle-paatosta-perustellaan-kannattavuudella/#58e31f3e

(And yes, it's in Finnish, use AI to translate it as we all do :))

AI can supercharge daily tasks, boost productivity, and elevate your GTM team's performance.

In an era where competition is fierce and time is of the essence, leveraging AI-powered tools for your GTM team is no longer a luxury—it's a necessity.

Think about these possibilities:?

• Personalized Content Creation:?With AI-powered tools leveraging natural language processing and machine learning algorithms, you can generate multiple versions of content tailored to specific audiences at an unprecedented speed. Whether it's blog posts, product descriptions, or email campaigns, AI enables you to deliver targeted content that resonates with your prospects in their native language.

• Prospecting and Research:?Researching prospects across multiple countries and languages can be time-consuming. AI-powered tools analyze vast amounts of data, including social media profiles, company information, and online behaviours, providing valuable insights into potential customers. By automating the prospecting process, AI helps identify and prioritize the most promising leads, enabling your sales team to focus on high-value opportunities.

• Community Engagement and Networking:?Engaging with your community and nurturing relationships are vital to sales and marketing success. AI-powered tools analyze conversations on social media platforms, identify relevant discussions and key influencers, and suggest personalized responses. This empowers your team to engage with prospects, customers, and industry peers in real time, fostering meaningful connections at an accelerated pace.

• Language Translation and Localization:?Breaking language barriers is crucial in a global market. AI-powered translation tools accurately translate content and communication in real-time, enabling seamless communication with prospects and customers worldwide. By eliminating language barriers, AI empowers your team to connect with a broader audience and exponentially expand your reach.

AI's ability to augment human expertise will revolutionize growth hacking. Don't miss out on the enormous possibility of B2B tech growth since the internet.??

Let me introduce you to my favourite growth hacking tool: Engage AI.

Engagement with prospects and your community is the lifeblood of successful growth hacking. It's not just about posting on social media—it's about expanding your reach, starting conversations, and doing it faster, better, and more effectively than your competition.

Engage AI revolutionizes prospect engagement on LinkedIn, saving you hours by automating personalized comments. Imagine achieving faster conversions with every touchpoint, all while saving valuable time.

2023: The Year of Agile Efficient Selling Organizations

The landscape of selling is rapidly evolving. Agile efficient selling organizations are emerging as the leaders in this new era.?

Now, more than ever, every team member, especially every management team member, has a role in driving growth and success.

It's an "all hands on deck" situation. With the rise of Product-Led Growth (PLG), it's crucial for all of us, regardless of our roles, to step up and contribute to the prospecting efforts. We must rely on more than just the sales team to carry the burden.

Try this with your management team for 4 weeks, every day 3 posts a day:?

1. Try EngagAI for a month.
2. Everyone in your management team will post on three posts per day
3. ?Answer and react to emails and comments; if nothing else, forward them to the sales guys.?

The potential impact:?

Let's consider a realistic scenario where five people from a B2B Tech company management team participate in this project.?

Assuming they each have an average of 3,000 connections on LinkedIn, here's what you can expect:

1. Increased Reach: The team members can significantly expand their reach by consistently engaging with relevant content and leveraging their network. With 15,000 combined connections, their activity has the potential to be seen by a much larger audience, extending their brand exposure and increasing the likelihood of reaching potential prospects.
2. Relevant Conversations: Engaging with posts related to their industry and target audience allows the team members to initiate meaningful conversations. They position themselves as knowledgeable and helpful experts by leaving thoughtful comments and sharing valuable insights. This engagement can attract the attention of prospects interested in their solutions and spark relevant conversations.
3. Top of Mind Awareness: Through consistent engagement, the team members establish a constant presence on LinkedIn. By regularly appearing in their connections' newsfeeds, they remain top of mind for their network. This can lead to increased brand recognition, trust, and credibility, making it more likely for prospects to think of them when they have a suitable need or challenge to address.

By dedicating just a few moments each day to liking and commenting on relevant content on LinkedIn, we can expand our network, initiate meaningful conversations, and stay top of mind with our prospects.

You can do this manually, but using a tool like EngageAI, you do not have a reason to say no and blame a lack of time or ideas on what to comment.

We have no excuses. The year 2023 presents us with an opportunity to redefine our approach to selling and leverage the power of collective action.

Did you get inspired?

Good, now take action:?

1. ?? Share your insights on growth hacking and the potential of AI. Have you tried it? Are you curious to explore its capabilities?

2. ?? If you're intrigued by Engage AI and want to harness its power, don't hesitate to try it. Use this link to sign up: https://filtpod.com/engage-ai-pro-subscription/?fpr=natchev

3. ?? Subscribe to my newsletter and stay up-to-date with the latest insights, trends, and strategies in growth hacking and GTM.?

Subscribe to my Newsletter, "Growth Hacking with a Twist

https://www.dhirubhai.net/build-relation/newsletter-follow?entityUrn=7030477725958086656

Remember, success favours those who take action ( and use AI)

Chief Growth Executive and GTM Strategist,?

Anna-Lisa Natchev

#LITrendingTopics #growthhacking #gotomarketstrategy ?

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But what if your teams need help figuring out where to start or how to craft compelling messages to attract leads??

Don't worry—I've got you covered.?

I specialize in helping B2B Tech companies maximize their potential on LinkedIn. With a tailored engagement framework, I can ensure you maximize lead generation through social selling. Some teams even hire me to operate their accounts and prospect using a proven messaging framework, leveraging automation tools like Tapilo. Think of me as your personal LinkedIn writer and social seller, freeing up your time while reaping the benefits of effective social selling.

For more information, DM me on LinkedIn or send an email to: [email protected]