Are Brands Spending More to Secure App Users?

Chris Gardner

Making Hiring Easy for Ambitious Companies | Executive Recruiter & CEO of Artemis Consultants | Delivering Talent Worth the Hunt

发布日期: 2015年10月19日

Recent research on app downloads revealed an interesting inconsistency: Downloads are on the rise at the same time that marketers are paying more-than-ever to secure loyal users. Logic would suggest that when more people are downloading apps, the cost of acquiring that user would fall, but just the opposite seems to be true.

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