Branding. How to build one.

Branding. How to build one.

Brand in a simple term is? how a business or organization is perceived by the public.

According to Jeff Bezos, the founder of amazon,? brand is what people say about you when you are not in the room.

In today's business, brands have to be effective and consistent in communication. in order to have a lasting memory in the mind of its customers.

Factors that can influence brand includes, value, culture, design element and tone of voice of the business.

It is important to note that a brand is not a physical asset like a product or service. Product or service are things the business sells, such as clothing, software or entertainment.

For better understanding, a brand is like a? personality and reputation. That is who you are, what people think about you and your product.

HOW TO BUILD A BRAND.

Branding building is simple and requires strategy. But this does not happen overnight and even may take some months. But with persistence efforts and good strategies it is sure that one will find a? breakthrough in building your brand.

Brand building is about creating an awareness for your business and hustles using good strategy and campaign with the aim of having a unique and lasting impression in the mind of your new and old customers.

Here are a few things you can do to build your brand.

  • Determine your brand mission and vision.
  • List out the key benefits and quality of your brand.
  • Develop a unique brand voice
  • Build a brand story and messaging
  • Create a brand logo and tagline
  • Integrate your brand into every aspect of your business
  • Be committed and stay true to your brand building

You can build a brand if you are committed and stay true to it. All it requires is your determination and put in the work on a daily basis.

Want to know more about this, kindly send a DM now. If you find benefit in this content kindly comment below and share.

Amazing content

Caleb Odey

B.SC Computer Science (EDU) || Digital Marketer | Virtual Assistant | Video Editor | Graphic Designer | Product Manager | Cyber Security Enthusiast

2 年

The information is really helpful.

Afolabi Oyinkansola

Passionate Equity Builder for Emerging Brands | On Trade Marketing Specialist | Astute Customer Relations Manager

2 年

Thanks for sharing Tijani. Such a beautiful read, it’s also very easy to understand.

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