BRANDING Can Be Complicated, Confusing, and Crazy: Get Rid of the C.R.A.P. and Get Clarity and CONTROL!

IF YOU WANT TO LIVE YOUR SUCCESS... then your business needs to make money and to do that you need to deliver an unparalleled BRAND that will have your potential clients and customers asking, "How do I work with them!?"

Whether you're an established business in need of a new look and feel, you know you’re not getting the results you want... or you're just getting started in business and want to do it the right way—you NEED to start with YOU!

YOU are the heart of your business, and it keeps people wanting to know more about you and the value you offer. Even if you have the best product or service in the world, if you don't 'know you and your business' inside and out, your brand will stay unknown and will not make the money you know you could be making. Your branding needs to differentiate you in the marketplace and set you apart from your competition. Get it wrong and your competition wins.

What is the difference between 'A Brand'

and 'The Branding'?

Your BRAND (the value YOU bring and the RESULTS your BUSINESS gets), awareness is an asset and has a distinctive personality that represents you and the business. Your brand is a feeling and an emotional reaction, an experience for the customer. Brand authenticity is judged by the heart, the gut, and the mind, it is your customer’s/clients overall experience of your product or service. It needs to provide a holistic approach of the ‘whole brain balance’ where creativity and planning ensures brand sustainability and value.

Your BRANDING (How the world sees YOU and your BUSINESS), needs to represent your brand personality and philosophy across all marketing touchpoints, the visual, auditory, and verbal expression of your brand. These touchpoints build brand equity and support sales success and reinforce your message and identity.

The Biggest Challenge for most people, is knowing where to start or what to do: what we have found to be the general thinking is that a logo, business card and website 'is the brand' and even though it is one piece of the marketing process... IT IS NOT WHERE YOU START!

As you know, we believe in working with a coaching, we are coaches, and we work with coaches. Coaches come in all shapes and sizes and offer all sorts of solutions to all sorts of problems and all parts of the solution are important but ONLY when you get the essence of you and the foundation of business RIGHT! The truth is that you are a holistic being and your business is a holistic entity and UNDERSTANDING both from the inside out is YOUR BRAND!

It's start’s with ‘The Story’

Our story started 10 years ago when I was diagnosed with an ADHD brain: now I don’t do labels, but it gave me clarity on how I function in the world and why my mother, sent me to my grandparents most holidays. I identified that I didn’t see numbers, my brain was scattered and not detailed and why my sister’s wardrobe is picture perfect and mine was like a rummage sale. I have been a professional coach and speaker (including a personal trainer, fitness instructor, Pilates coach, BRAIN Training authority and wellness coach), for 30 years and as a single Mum I used to function in survival mode: work to pay all the monthly expenses, then do it all over again. I have lived, studied and worked in 3 countries, I was changing lives every day, but not mine. I remember the day I changed my thinking: I became fascinated to why some people seem to have the Midas touch to success and others did the work but never got to where they wanted to be. I didn’t want to be that person any longer, so I made the decision that I was going to ‘learn business’ from coaches who were living the life I wanted because their businesses were million dollar plus companies.

Ohhhh, I have failed, trusted the wrong people, made money, lost money and had some embarrassing, and sometimes brutal coaching sessions getting rid of the lies I pretended were real. I am a brilliant coach and speaker, but it wasn’t until I realized I needed to strengthen my weaknesses that things started to shift for the better. I had to train my very right brained perspective of the world to see what my left brain knew. I love numbers now, but you would never pay me to do your spreadsheet or monthly reports: you would pay me to help you identify your true self, to be fit, strong and healthy, respect your self-worth and create a detailed vision of your business, life, and future. I knew that for me to thrive and live my success I had to find a more left-brained, detailed, grounded individual that was looking for more and needed my energy and right-brained brilliance. I remember the day Caroline Barton walked into my life: she was everything that I was looking for: Caroline is more conservative yet fun and adventurous, she is educated and understands business models, and structures, HR and government, governance, education, and high-level management. (All that stuff I had zero idea about). She can read your financials and know what’s not working, she is a researcher, she sees more than she speaks and knows more than you think.

Together we see all and can solve all. We are two brains that work together as one, so we can help you live your success: be worthy, well and wealthy, together we conquer. This my friend is our story. It is factually true; it is ongoing and consistent, gets results, is authentic, trustworthy, and loyal. We believe in doing everything with excellence in mind and to be outstanding!

Now, let’s talk about you, who are YOU? And what is your story that defines your brand, that tells the world the value YOU bring and the RESULTS your business gets.

JOIN US over the next 2 weeks and get greater insights into what you need to do BETTER to be seen by the world first: what is it that you need to do to BE better? a question I ask myself every day. “What do I need to do, to be better?”

REGISTER FREE: https://bit.ly/3DHv4yH and get these 3 free gifts: let's get you, getting the results you deserve.?