The Brand is YOU!
Lisa Ann Schraffa Santin
Owner | Creative Director at LASS Wardrobe LLC | Total image transformation services for The "C" Suite Woman|
Believe it or not, the personal dressing style that you bring to your work is a reflection of your whole self. It subtly states where you have been, where you are now, and in this moment hopefully where you are heading. Things are going to look a whole lot different when we start moving through the "new normal" of life with COVID-19.
If you think I am talking about the current state of your wardrobe as I write this and you believe that it is cringeworthy, that sentiment is worth tackling. Your professional brand expresses itself through your dressing style whether you like to admit it or not, it is still true. What else is going to become the truth of the "new normal" is that things are going to be slower and harder. You will need ease in your wardrobe to carry you through the upcoming months and years.
You might argue with me that if you had money to reclaim your wardrobe then you would be your best dressed self. I argue that you cannot put off your best life and style until you get a cash infusion or worse yet, till you just loose that 10-15-20 pounds. We are living with so much uncertainty why would you wait one more moment to be fully self expressed?
During this time of pandemic there is a chance to be seen, as the real YOU. Total self acceptance at this size, shape and budget. Bless your resources and see how you can use this circumstance of stay at home to re-discover the belongings in your closet. Take this time to really own your presence and how to better convey the expression of your authentic self.
I have a program that allows you to use the principle of gratitude to edit what you have in your closet and create simplicity and order. I coach women on transforming their closet contents so that they finally work for you vs. your working to fit them. You become totally comfortable and content with your wardrobe. Ease of use and dressing in 10 minutes or less each work day. It's a Marie Kondo perspective on steroids.
Women shy away from my paying them a visit for the intimate glimpse into the contents that currently make up their "wardrobe". They are not calm and level headed about it in the way they command themselves in business. At the core they feel at odds with my wardrobe coaching instead of embracing it they fight through it. I am here coaching you because I too have a coach. Never hire a therapist who is not herself in therapy with a professional.
There is no perfect, there is no living up to some ideal version of yourself put upon you by marketing and advertisement. Desperately living up to the expectations of being on trend, new and shiny each and every season is exhausting. While money certainly helps us to express our creative dressing, it is not the key. Being slim and in total shape is not the key, Having many options is not the key. In this time of Pandemic and Stay-At-Home it is high time to look upon your articles of clothing with a new eye toward going back to work with ease and with style. Look at your belongs with the eye of love, offering thanks to those pieces that once served you well, but no longer. Bless them and wish them well as they go off to a charitable donation box. Pause and consider all the articles left and let me help you to breathe new life into them. When you become grateful for the items that you know serve you well and that are truly what you love and wear much opens up to you in terms of changing the energy of the day. I work with all that you already own and help you to re-style them on your body. We use everything that is not going to be edited out in a new way. Comfort is the first criteria. Ease of use is the second. Kicking ass is the third.
In the end of the process you have a new set of capsule outfits in your wardrobe and a renewed sense of self. You are able to then build up your curated closet to serve you, not you serving it. Release yourself from the slavery of owning too many things that no longer serve you. Get dressed with ease and comfort each and every single day.
Please reach out to me and find out how to start the process. I offer 30 min. free ZOOM sessions.