BRAND ACCELERATOR PLAN

We’re introducing an update on one of our core services, our?BRAND ACCELERATOR PLAN. This is for companies in Bend, OR (and all over the US) that are looking to grow their e-commerce, reach new audiences, and take their branding to a whole new level. This process has helped our clients reach their business goals while adding long-term value to their company — always with creativity and strategy as the foundation of everything we do. Here’s a breakdown of what you get when you choose to do the brand accelerator with us:

1. ATLAS BRANDING SYSTEM ?

• In Greek mythology, Atlas was a Titan strong enough to hold up the sky on his shoulders. We’ll create a brand system for you able to carry the weight of your company on its shoulders, helping to support and strengthen every client’s touchpoint and communication channel. If you already have some branding, we won’t ask you to scratch all that effort and resources. We take what is currently working for you and expand your branding elements, making sure that they align with your vision, strategy, audiences, and your goals. This strong foundation will make every marketing effort cohesive, scalable,?and more effective.

By the end of this phase, every client gets a folder with:

• Logos & Logo Variations
• Defined Core Messages and Audiences
• Color Palette & Font Hierarchy
• Vision & Mission Statement
• Brand Voice & Tone
• All the design assets needed to optimize the aesthetics for their website, packaging
• Templates for their social media (feed and stories)
• Iconography
• Ad Creative Style Guide

2.?Acquisition Channels Optimization

• Building a strong online presence is critical to attracting and retaining customers. At our agency, we understand the importance of selecting the right channels that resonate with your target market. Whether it’s Facebook, Instagram, Google, Youtube, Pinterest, TikTok, or any other platform, we work tirelessly to identify the ideal channels that align with your brand’s goals and values.

But that’s just the beginning. We also employ rigorous testing methods to ensure maximum impact and optimize your new client acquisition strategy. Through meticulous analysis of multiple audiences, ad creatives, and headlines, we help you stay ahead of the competition and attract the right customers to your business. At the end of the day, it’s all about results – and we’re committed to delivering nothing but the best.

Context is everything. We analyze every brand — and every product—?scenario to define the best communication and sales channels based on their audiences, budgets, and complementary efforts. We deliver the client a clear plan on how to execute their paid advertising strategy by delivering keyword reports, target audiences, and ad creatives style guides for each channel. That way the client chooses to implement it themselves or let us take care of it.

3. Client’s Life Time Value Optimization

• Do you know that most companies can increase their revenue without spending a dime on advertising? Yes, most businesses can generate 30-40% of their revenue from their current customers, but they often lack the know-how to make it happen.

At SOFIA, we specialize in Email and SMS marketing and other nurturing tactics to maximize the value of each customer. By having an internal system cater to your unique needs, revenue, and scalability become clearer — all with a higher customer lifetime value as your north star. This has a direct impact not only on profits but also on your company’s long-term value.?Don’t miss out on this untapped potential.

To see some of our work, visit our website www.sofiadigital.agency