Booya's Top B2B Marketing Tips - November Part 1
Howdy, B2B people!
The days are getting shorter, but the amount of work remains the same. Don’t let the early dark get you down? — there’s still so much you can accomplish! To do our part, we’ve gathered the latest B2B updates from the web so you can stay at the top of your game without having to use too much of your precious time. This week’s installment includes ideas from Search Engine Journal, Krebs on Security, and Marketing Interactive. Happy fall!
If you thought long-form content was dead, think again! This article offers a great overview of long-form content and shares tips for how to write it, as well as scenarios in which it’s ideal. Read the full article to find out how long-form content can help you achieve your marketing goals.
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Have you heard?? LinkedIn is rolling out new features that will show the creation date on many profiles and include warnings in messages if the content is high risk. These features are designed to rake out fake profiles and make the user experience more secure and reliable. Check out this article to get the deets!?
Staying ahead of the curve is crucial for keeping your B2B marketing strategy current and effective. Forrester recently shared five predictions of what CMOs will focus on in B2B marketing in 2023. Number one: More CMOs will recognize the importance of customer health in maintaining loyalty and securing revenues. Click on the link to discover the rest!
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