?? Boost your Jobs Performance on LinkedIn | 5 Proven Strategies

Welcome back to Talent Bites ??! This week I'm sharing tips and tricks for boost your LinkedIn jobs performance.

At 10am today I am hosting a live webinar on this topic, it is healthcare market specific but feel free to join if you'd like to (more the merrier!) Link to register.

In the fast-paced world of recruitment, staying ahead of the curve is essential. With LinkedIn as a powerful tool at your disposal, there are several strategies you can implement to boost job performance and attract the right candidates. Let's delve into five tips that will help you optimize your job postings on LinkedIn...

1. Harness the LinkedIn Easy Apply Feature for Enhanced Engagement

When it comes to job postings, engagement is key. Leveraging LinkedIn's Easy Apply feature can significantly enhance the view-to-apply ratio for your listings. By allowing candidates to submit their applications directly on LinkedIn, you're streamlining the process and making it more convenient for potential applicants (especially those on the mobile). This can lead to a higher number of qualified candidates in your pipeline.

2. Embrace Hybrid and Remote Opportunities

For a while now, the nature of work has evolved, and job seekers are increasingly valuing flexibility. Embracing hybrid and remote job openings can give your listings an edge. These opportunities tend to have a better view-to-apply rate than traditional onsite roles. By offering remote or hybrid positions, you expand your reach to attract talent from different locations and accommodate diverse preferences.

3. Optimise Job Titles for Precision

Precision matters when it comes to job titles. Due to our sophisticated AI and targeting, job postings with standardised and concise titles tend to fare better in terms of candidate matching. By utilising LinkedIn's standardised title options, you enhance the likelihood of your job listings . This can streamline the application process for both candidates and hiring teams.

4. Timing Is Everything

Timing plays a significant role in the success of your job postings. Research indicates that jobs posted for a duration of 10-29 days have a 10% higher application rate. This time frame strikes a balance – it gives candidates ample time to evaluate the opportunity while ensuring your listings don't go stale. Finding the right timing sweet spot can lead to increased applicant interest. Remember we're all busy, so ease up on rotating those job slots every week ??.

5. Craft Succinct and Compelling Job Descriptions

The shorter the better - It takes most candidates only 14 seconds to decide whether to keep reading your job post or move on! To attract strong candidates, focus on clarity and conciseness. Provide insights into your organisations culture, highlight the role's responsibilities, and the impact it will have.

Applicants will want to determine whether they meet your specific requirements, so focus on making these as realistic as possible. Keep the job description brief but sufficiently detailed and proofread for accuracy before posting.

In the dynamic realm of LinkedIn job postings, these five strategies can provide the valuable edge you need in this busy job marketplace. By optimising your approach with the LinkedIn Apply feature, embracing flexible work options, using standardised titles, posting for the right amount of time, and crafting compelling job descriptions, you're setting the stage for higher engagement and more successful candidate matches!

As experienced talent professionals, I'd love to hear if you have any further tips to add? ??

As always, thanks for reading and don't forget to share this with anyone who may find value!

Enjoy rest of the week & see you soon ????

Lauren