?? Boost Your Brand: Meta's AI-Powered Ad Innovations / ??Consistent Characters in Midjourney / ?? Meet Devin: Your New AI Software Engineer
14 March 2024

?? Boost Your Brand: Meta's AI-Powered Ad Innovations / ??Consistent Characters in Midjourney / ?? Meet Devin: Your New AI Software Engineer

Welcome to this week's edition of Zeo's Weekly AI Newsletter, where we navigate the latest tide in artificial intelligence. Get ready for insights that will reshape your understanding of AI's potential and impact.

?? Meet Devin: Your New AI Software Engineer in Your Team

?? Consistent Characters in Midjourney: A Poodle Traveller

?? Boost Your Brand: Meta's AI-Powered Ad Innovations

?? Text to Image Prompt of the Week: Stride Through Showers in Style – Discover Your Perfect Pair!


?? Meet Devin: Your New AI Software Engineer in Your Team

Devin is the groundbreaking AI software engineer developed by Cognition AI, capable of planning and executing complex software tasks. As a versatile and tireless teammate, Devin empowers human engineers to tackle more challenging problems by taking on tedious tasks and even autonomously solving software issues.

A New Benchmark in AI Engineering

Devin's performance on the SWE-bench coding benchmark is nothing short of impressive. With a success rate of 13.86% in resolving real-world GitHub issues unassisted, Devin has set a new state of the art, significantly outperforming the previous best models.

Capabilities That Set Devin Apart

  • Beyond Bug Fixes: Full-Spectrum EngineeringDevin isn't just about fixing bugs. From learning unfamiliar technologies to deploying web apps and training AI models, Devin demonstrates a broad range of capabilities. It can handle tasks end-to-end, including planning, execution, and debugging, all within a sandboxed environment akin to what a human engineer would use.
  • Collaboration and Continuous LearningWhat truly sets Devin apart is its ability to collaborate with human users, providing real-time progress updates, accepting feedback, and adapting to user preferences. This collaborative approach ensures that Devin isn't just a tool but a member of the engineering team that grows and improves over time.

The Future of Software Engineering

  • A "Teammate" Not a ReplacementCognition AI emphasizes that Devin is designed to complement, not replace, human software engineers. By shouldering the burden of routine tasks and challenges, Devin allows human engineers to focus on innovation and creativity.


???? Consistent Characters in Midjourney: Revolutionizing AI-Generated Imagery

Midjourney has introduced a groundbreaking feature that is transforming the landscape of AI-generated images. The "Character Reference" feature, now in its alpha stage, enables users to maintain visual consistency of characters across multiple images. This tool is a significant advancement for creatives who utilize AI for storyboarding films, novels, graphic novels, and other visual narratives.

Core Focus and Methodology

Midjourney's new feature addresses a common challenge faced by AI image generators: the inability to recreate characters with consistent traits. By implementing the --cref tag, users can now guide the AI to replicate specific facial features, body types, and clothing from a reference image. This is made possible through the use of "diffusion models," which piece together images pixel-by-pixel based on text descriptions and a vast training dataset.

Key Findings and Usage

The --cref tag works optimally with images previously generated by Midjourney. Users start by generating a character, upscale the preferred image, and then use the image URL in subsequent prompts to recreate the character in new settings. Additionally, the --cw (character weight) tag allows users to control how closely the new image resembles the original character on a scale of 1 to 100.

The Future of AI-Generated Characters

Midjourney's innovation is not just a cool toy for ideation but a burgeoning asset for professional creatives. As the technology progresses, we can anticipate further refinements that will enhance the feature's precision and utility. The exciting development of AI in creative industries and hint at a future where AI-generated characters could seamlessly populate our visual narratives.


??? Boost Your Brand: Meta's AI-Powered Ad Innovations

Meta is revolutionizing the way brands engage with consumers on Instagram and Facebook through a suite of AI-powered updates. The recent enhancements to Meta's Advantage+ and Shopping Ads are designed to create more personalized and effective advertising experiences, encouraging consumer confidence and driving sales.

credit: Meta

Personalized Shopping Experiences with AI

Meta's Advantage Suite is now equipped with tools that allow for the optimization of video ads, creating multiple variations tailored to individual user preferences. This means ads are more personalized than ever, increasing the likelihood of consumer engagement. Additionally, the updated Advantage+ catalog ads now support branded videos or customer demonstrations, making product showcases more dynamic and engaging.

Enhanced Engagement and Conversion Features

The updates also introduce new ways to keep consumers informed and excited about products and sales. Reminder ads now feature external links, and soon, Meta will offer additional methods for notifying users about upcoming events. Moreover, alphanumeric promo codes are being introduced globally, which have been shown to reduce costs per purchase and increase conversions.

Expanding eCommerce Options and Insights

Meta is expanding its eCommerce options by integrating with Magento and Salesforce Commerce Cloud, allowing for more comprehensive Shops ads. Collaborative ads are also being improved, offering deeper insights into ad performance. This spring, Meta will launch Advantage+ Catalog ads with reporting capabilities to demonstrate the effectiveness of ads in driving online and in-store sales.


?? Text to Image Prompt of the Week: Stride Through Showers in Style – Discover Your Perfect Pair!

Generated via ideogram

Prompt: Create an advertisement visual for waterproof boots. The ad should feature a person walking confidently through a rainy city street, wearing stylish waterproof boots. The city should look vibrant despite the rain, with reflections of streetlights and shop signs on the wet pavement. The person should be dressed in fashionable, spring attire, holding an umbrella, and smiling. The boots should be the focal point, appearing stylish yet functional. The ad's slogan 'Stride Through Showers in Style – Discover Your Perfect Pair!' should be prominently displayed in an attractive font at the bottom of the image. The mood should be uplifting and empowering, demonstrating that rain cannot dampen the spirit of those who wear these boots.

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