#BookMarkThis №42 | Embracing the Momentum

As March nears its conclusion, let's take a moment to look back on all that's happened this month. It's been a busy time, full of exciting moments and progress. Now, as things settle down, we're excited to share our journey with you once again. From celebrating International Women's Day to the culmination of The Linked Academy, there's a lot to celebrate together. Are you ready to join us as we reflect on the month gone by and look forward to what's next? Let's explore together!

The Linked Academy in Progress…

Our group of?ten eager learners?has embarked on a journey within?The Linked Academy.?Twice a week, they gather to explore the ins and outs of LinkedIn. Together, they're discovering?how to make the most?of this?powerful platform, building connections and unlocking exciting opportunities.

As they sail through each session, they're growing closer as a team, sharing tips and experiences along the way. With every further conversation, they're getting better at navigating LinkedIn's features and expanding their professional networks. It's an adventure filled with learning and discovery, and they're excited to see where it takes them.

"The Linked Academy" - Our Debut Meetup!

In the heart of Sofia, our office buzzed with excitement as we welcomed half of The Linked Academy participants for a memorable meetup. Laughter and lively conversations filled the room as we shared insightful thoughts about LinkedIn and beyond.?

As we continue this journey together, we look forward to creating more meaningful connections and empowering each other to reach new heights. Stay tuned, as amazing things are about to happen, believe us or not!

Lushka is on Board!

Let’s not forget to greet Lushka Kokotanekova with a warm welcome, as she is part of the BookMark’s team now!! With her impressive background in professional athletics and a dedication to personal growth, she brings a fresh perspective and boundless energy to our dynamic team.

Lushka embodies a commitment to continuous learning and excellence. What truly sets her apart is her genuine love for nature and her passion for exploring new horizons, whether it's through adventurous hikes or thought-provoking reads. Already, she has surpassed our expectations, and we're excited to see the impact she'll make as we journey forward together.

International Women's Day

In March, we took a moment to honor International Women's Day and celebrate the remarkable strength, resilience, and achievements of women worldwide. With our team predominantly composed of inspiring women, we couldn't help but recognize their incredible contributions. Each member serves as a ray of inspiration, driving us forward toward a brighter future and tangible results. Thank you ladies, and don’t forget to keep shining!?

We Have a New Partner - Lidl Bulgaria

We're delighted to share that Lidl Bulgaria is now an official partner of BookMark! From this point onwards, BookMark will now be overseeing Lidl Bulgaria's LinkedIn communication and development. We're eager to enhance Lidl Bulgaria's online presence and engage with its audience in meaningful ways. Stay tuned for compelling content and impactful updates as we embark on this exciting journey together!

Ask Us Anything - We Made It!

In the latest "Ask Us Anything," we focused on mastering LinkedIn's intricacies, featuring insights from Dilyana Deneva ?? , ???? Tedy Rafailova ?? , Daria Stoyanova ?? , and Emanuel (Еmo) Tonev ?? . We discussed recent algorithm changes, including suggested posts for content circulation and the expanded skills listing feature. Additionally, we explored effective sales strategies, emphasizing industry research, relationship building, and AI tools' role in maximizing success. Adapting to LinkedIn's evolution is crucial for leveraging its potential for professional growth. Stay tuned for our next episode on April 5th!

The LinkedLetter - Edition #124

In the latest issue of LinkedLetter, we covered the introduction of puzzle games like "Queens," "Inference," and "Cross Climb" on LinkedIn, possibly inspired by the success of Wordle. Additionally, the platform is expanding its advertising features to allow companies to sponsor user-generated content, not limited to employee posts, aiming to leverage trusted brand advocates. LinkedIn is also addressing the urgency of equipping professionals with AI literacy skills, offering 250 free AI courses and new career development tools to adapt to the evolving job landscape. This initiative aligns with reports emphasizing the significance of AI skills alongside soft skills like communication and adaptability. Furthermore, LinkedIn's Collaborative Articles project, combining AI and human expertise, has generated 10 million pages of expert content annually, showcasing a commitment to providing high-quality, relevant content on the platform. For further guidance on optimizing their LinkedIn presence, readers can explore The Linked Blog for expert advice and support.

Alex at StartUP Weekend 2024

At the StartUP Weekend 2024: StartUP Your Engines, Alexander Krastev ?? took on the mentor role in an exciting event filled with innovation and speed organized by StartUP@Blagoevgrad . Together, participants formed teams and worked on new business ideas, with Alex offering valuable advice along the way. Through workshops and networking sessions, he helped participants gain the skills and confidence to pitch their ideas to investors. It was an inspiring experience that set everyone on the path to achieving their entrepreneurial goals!?

Thought there wouldn't be anything to listen to while traveling abroad, walking outside, or just relaxing at home? Think again! We've got you covered with 2 special podcast episodes featuring the "machos" from BookMark. While Emo delves into storytelling and the significance of LinkedIn in Varna, Alex ignites conversations about personal branding on social media in Sofia.

Alex at a Podcast with Lidl Bulgaria?

In Sofia, Alex and Raia Tzvetkova, PhD from Lidl collaborated to bring forth their expertise on Lidl Bulgaria 's fresh podcast platform. Together, they embarked on an enlightening exploration of the secrets of personal branding in the digital age. From dissecting the accessibility of personal branding to offering practical advice on crafting an impactful online presence, they covered an array of insightful topics. Throughout their discussion, they shared valuable tips and tricks, ranging from why everyone can develop a personal brand to actionable strategies for creating compelling content. Listen to the episode here.

Emo featured on "The Inspiring Podcast"?

As Alex took charge of the scene in Sofia, Emo embarked on an enlightening journey, captivating the local citizens of Varna with his insights. Delving into topics ranging from the intricacies of LinkedIn and the power of personal branding to the art of storytelling, Emo painted a picture of success and inspiration. He also shared glimpses of his past projects, offering valuable lessons and experiences to his eager audience. Listen to the episode here.