Book: How To Create A Culture That Drives Content Performance

Book: How To Create A Culture That Drives Content Performance

I’m excited to share that my?second edition of “Content Performance Culture”?is now available for pre-order.

The first edition was listed as a No. 1 new public relations book in 2020 with copies sold in Africa, Asia, Europe, North and South America. The Content Marketing Institute?listed the book as one of 67 books?you need to read for your content marketing efforts.

The updated edition gives an expanded look at the topics currently most important to build that culture.

This book has the latest on how to create a performance culture that allows teams to create content that has a chance to perform.

Topics covered:

  • Team structure, setup and philosophy
  • Livestreaming and podcasting
  • And how to throw your content a parade

Preorder the book now

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