Bluesky hits #1 on the App Store as users continue to flee Elon Musk's X!

A weekly newsletter about all things social media by Nuelink

Hey there, and welcome to this week’s Nuesletter! Grab a coffee and get ready for the latest updates in social media. Here’s what you missed??

Threads Goes Independent?

Instagram chief Adam Mosseri announced Threads is moving into a more independent phase. This shift could lead to Threads separating from Instagram entirely, addressing long-standing frustrations about intertwined recommendations.?

Bluesky's Record-Breaking Growth??

Over 700K new users joined in just a week, bringing the platform to 15M+ users. It’s now the top free app in the U.S. App Store, as users flock away from X. Major names like Stephen King and Lizzo are among the crowd making the leap.??

Meta Updates Terms & Standards ??

Meta has rolled out updated Terms of Service and Community Standards. Expect stronger language around misuse and clearer explanations of data use. Keep an eye out for a pop-up summarizing the changes!??

TikTok's Holiday Shopping Push ???

TikTok is rolling out holiday shopping features, including celeb-led live-streams and massive brand discounts. A swipe and shop paradise for the holidays.??

YouTube Goes Swipeable

YouTube is testing TikTok-style vertical swiping for horizontal videos on Android. This new feature promises faster navigation and a more immersive viewing experience. Is YouTube finally mastering short-form???

Keep on reading to get your weekly dose of internet trends!?

You can now catch up on social media news and the latest marketing strategies weekly with the Nuelink team.

Read Our Blog Posts for This Week ??

• Best Times to Post on Social Media in 2024: The Ultimate Guide.
• Top SaaS Black Friday Deals of 2024 You Don’t Want to Miss!

Create Content ??

Holidays ??

Nov 18

• Mickey Mouse Day.

Nov 19

• International Journalist Day.
• Entrepreneur's Day.

Nov 20

• Universal Children’s Day.
• World COPD Day.

Nov 21

• World Hello Day.
• World Television Day.

Nov 22

• Humane Society Anniversary Day.
• Housing Day.

Nov 23

• International Survivors of Suicide Loss Day.
• Labor Appreciation Day.

Nov 24

• Celebrate Your Unique Talent Day.
• Dev Diwali.

Trends ??

• The “That's So True” Trend: This is the new "it" sound on TikTok. Creators are using it to recap their lives, while businesses are using it to highlight the different services and products they offer.

https://www.tiktok.com/@roni.beautitian/video/7433148610482556203?is_from_webapp=1&sender_device=pc&web_id=7432274814868964870

• The “Oops” Trend: Creators are using this sound and adding a text with a controversial opinion, only to “accidentally switch the camera angle and reveal that they, the person filming, stand to gain from others embracing that opinion.

https://www.tiktok.com/@shjdkwps8fw/video/7435828813403229486?is_from_webapp=1&sender_device=pc&web_id=7432274814868964870

• The “It’s Time” Trend: This clip from Mariah Carey’s “All I Want for Christmas Is You” is trending again this year, making its way into countless holiday content.

https://www.tiktok.com/@phoebe_the_mainecoon/video/7435363536748023086?is_from_webapp=1&sender_device=pc&web_id=7432274814868964870

• The “We Are Not The Same Person” Trend: This trend is being used by friends and colleagues, where people or roles are often mistaken for one another.

https://www.tiktok.com/@sunnyhilltech/video/7436044261528735031?is_from_webapp=1&sender_device=pc&web_id=7432274814868964870

Memes ??

• The “I Understand It Now” Memes: The "I Understand It Now" meme is a hilarious TikTok trend where users creatively share how they’ve come to grasp something they didn’t before. From video games and TV shows to sports and everyday life, people are posting funny and relatable moments that capture their newfound understanding.

https://www.tiktok.com/@overtime7/video/7436548951014231338

Read about Social Media News ??

TikTok ????

• TikTok launches integration with Lemon8, as US ban looms.
• TikTok Announces Celebrity-Led Live Shopping Streams for the Holidays.
• What to know about TikTok's future under Trump.
• TikTok Expands Affiliate Marketing Program.
• TikTok plugs Getty Images into its AI-generated ads and avatars.
• TikTok Adds New Gen AI Video Creation Tools for Marketers.

Instagram ??

• Instagram gets rid of annoying disappearing video 'rug pull'.
• Instagram’s Testing Simplified AI Profile Image Generation.
• Instagram Says That it Does Not Reduce the Reach of Sponsored Content.

??

• X Experiments With Free Access to Its Grok AI Chatbot.
• Is X Really Seeing a Mass Exodus of Users Post-Election?

Google ??

• Chrome on your iPhone can search using pictures and words at the same time.
• Google Shares the Top Trending Products of 2024.
• Google will let you search for products on Maps to help with holiday shopping.

YouTube ??

• Android users spot a TikTok-style swipe on YouTube’s horizontal videos.
• YouTube is testing music remixes made by AI.
• YouTube chases TikTok with new gifting feature for vertical livestreams.

Facebook ??

• Meta’s Updating its Terms of Service With Clarified Wording Around Misuse
• Meta cuts EU ad-free subscription price by 40% for Facebook and Instagram.
• Facebook Switches to ‘Views’ As its Primary Metric.

LinkedIn ????

• LinkedIn Adds ‘Open to Volunteer’ Option.

Pinterest ??

• Pinterest Adds New Gift Discovery Elements for the Holidays.

Snapchat ??

• Snapchat Shares Update on its Social Good Initiatives.
• Snapchat Shares Insight into TV and Mobile Video Consumption Trends.

Bluesky ????

• Bluesky adds 700,000 new users in a week.
• Bluesky hits #1 on the App Store as users continue to flee Elon Musk's X.

Threads ??

• Threads Expands Drafts on Mobile.
• Threads might get ads early next year.
• Threads Takes First Steps in Separating Itself From Instagram.

Hot SaaS Tools on the Market ????

• Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.
• Turtl: A content creation platform that helps businesses create interactive, visually engaging content such as reports, eBooks, and presentations.
• Frase: An AI-driven content research and writing platform that assists in SEO-focused content creation by analyzing search intent and optimizing for rankings.
• Oslash: A URL management and collaboration tool designed to streamline how teams create, share, and access internal resources with branded, easy-to-remember short URLs.

Our Two Cents on Social Media Marketing ??♂?

• Use platform insights to track when your followers are most active. This allows you to fine-tune your posting schedule based on real data, ensuring you reach your audience when they’re most likely to engage with your content.
• While there are general guidelines for the best times to post, every audience is unique. Experiment with different posting frequencies and times to see what resonates best with your specific followers.
• If you have a worldwide following, time zones are crucial. Stagger your posts to reach different segments of your audience or schedule them for times that overlap key time zones to maximize engagement across regions.
• As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.

I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!

See you next week!