Is the Blue Verification Tick Coming to All of Your Social Media Channels?
Kishore Dharmarajan
Thought Leader in Generative AI, Metaverse, Digital Marketing & SEO with 100,000 Social Media Fans | CEO of SeoSouq.com | Baselook.com | Dubai.Digital | idhabi.com
Alessandro Paluzzi loves to reverse engineer social media platforms.
Meaning, he is always looking at snippets of code to find features well before they are announced.
He has recently discovered code snippets which indicate the blue badge might be coming to Insta and other platforms.
After Twitter's experiment with the blue tick and the monthly subscription income from paid social media accounts, it looks like this feature will take off in a big way.
We are living in a subscription era and the tech industry is moving towards a paid usage model.
Even Youtube is pushing for paid usage for uninterrupted viewing without ads.
Yesterday, I was having a discussion with school mates Prashant Karandikar , Tarun N , Hatim Fathulla , Rennie Nainan , and other friends about ChatGPT and whether it would replace Google.
Although Google and ChatGPT are operating in different realms, its interesting to note that an entirely new category of Intelligent search has been created.
When a brand creates a new category, it often goes on to dominate it for ever.
Recently examples include RedBull that created the Energy Drink category and dominates it.
We have Tesla which created the EV category of vehicles and dominates it.
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Similarly, ChatGPT has created the Intelligent search category and if marketing history is to be belived, they are going to dominate that for ever.
As you know, with ChatGPT, you are not only getting answers to what you ask but to what you want.
Instead of machine like answers to questions (with a bunch of links), you are getting more human like responses.
It is said that Bing would be using GPT-4 to answer search queries.
GPT-4 is said to be a lot quicker in responding to queries.
The latest software’s responses are also said to be more detailed and more humanlike.
Even more interesting is that they are planning to introduce a mobile ChatGPT app in the future. This will speed up adoption.
In addition, it is said that the company is planning to test a new feature in Dall-E, its popular image-generating software, that would generate videos using AI.
Overall it looks like we are standing at a historical moment in the evolution of search engines.
History has shown that market leaders never make a move when they are flanked by a new challenger as they fear losing their market domination in their existing category.
It looks like Bing has finally found what they were looking for.
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1 年Gone are the days when you could get everything free on online (including social media platforms) which first wrote the obituary to the print media and now these online platforms are "en-cashing" the craze for their own benefits. Not sure how this adds value to the customers because they will certainly be looking for subscribing only to those where there is value, not just content Kishore Dharmarajan
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1 年Kishore Dharmarajan thought provoking
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1 年The Blue Ticks will mean the account is verified and authentic. Its a good way to mark and present yourself, a bit like the Kite Mark of BSi, but this will come at a cost, if its a company or a commercial representation then it could easily get sponsored/approved. In case of individuals it must be carefully priced so that everyone can afford it, of course everyone wants you to know they are authentic and genuine. We see a lot of fake accounts on FB. So all in all this will impact positively by policing out the scammers and fake accounts. Its not only the money generated but a payment trail will ensure who is paying or maybe its the other way around, money generating is the main goal but it also establishes where the payment is coming from. ????
Doctor.
1 年Anything that makes Humans more dependant ,rather than the reverse,remains to be seen how our lives shapes for the future.