Blog 2.14 - Week 14 of Start-up
Winning team photo with team "Squads?" at the OeSL Overwatch Tournament held on July 29, 2017

Blog 2.14 - Week 14 of Start-up

Blog Caveat:

? We are actually 1-month into future of the blog, but each post was written live along the way.

? We will post a short blog each Sunday reflecting on the week-that-was. See Blog 2.0 for intro to series.

Archived Blogs: 2.1 - 2.2 - 2.3 - 2.4 - 2.5 - 2.6 - 2.7 - 2.8 - 2.9 - 2.10 - 2.11 - 2.12 - 2.13

? Comments and questions are greatly appreciated. Let’s start a conversation.

Monday July 24th – Sunday July 30th

Timeframe Quotes:

“Let’s get our team organized and on-track”
“Finally – no more ideas, just a game plan to go after”
“We’re beginning to pour A LOT of content into our Social Media”
“Another calm before the storm”
“Crazy to think we’ve got two events this weekend and how little we’re worried about them…”
“Woo hoo – glad that’s done”


What did we do?

-      First week with newly formed “project” teams

-      MLSE Foundation secured as a charitable partner for “Olympiads” event on August 26

-      Created a project outline for Olympiads, brainstormed activations, and created sponsorship package to be circulated

-      Created and updated “Gallery” section on oesl.ca to reflect all “pro” pictures taken at events

-      Formed an alliance with a tournament organizer in the industry to co-run an event in September, leveraging his community alongside our brand and event planning

-      Executed and completed our 5th and 6th events, again, on back-to-back days!

-      Acquired our first two new corporate sponsors for “Olympiads”. Shout out to Holocube NA and Cylinder Sound and Film!

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