Blinkfire Trends of the Week: July 12, 2024 ??
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AI-Based Sponsorship Optimization for Sports & Entertainment across Social Media, Broadcast, Streaming, and Digital.
???? ?? ???? Euro 2024 Final ?
Spain and England are set to clash in the highly anticipated 2024 Euro Final, promising an electrifying showdown between two soccer powerhouses. England ranks #1 on social media amongst all European teams during the tournament with 279 million video views and 60 million engagements. Spain looks to spoil England’s chances on Sunday with the help of 16-year-old Lamine Yamal, the youngest goalscorer in the European Championships.
???? ?? ???? Copa America Final
Get ready for a fiery South American matchup as Leo Messi and Argentina face off against Colombia in the 2024 Copa America Final on Sunday. Will Messi lead Argentina to glory as the reigning 2022 World Cup Champions, or will Colombia rise to the occasion and claim the championship? Thanks to star players like Messi, Argentina leads all Copa America teams with 57 million engagements during the tournament.
?? What We’re Reading
Amica is the next jersey sponsor for the Celtics — The Boston Globe
The Boston Celtics have signed a multi-year jersey patch deal with Amica Mutual Insurance, replacing Vistaprint. This sponsorship aims to boost Amica's brand recognition, particularly in New England, while also supporting community initiatives through the Celtics Shamrock Foundation.
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British Grand Prix Insights: From Lewis Hamilton’s Victory to Oliver Bearman’s Rise in Formula 1 — Blinkfire
Discover the highlights from the British Grand Prix, where Lewis Hamilton triumphantly return to the top step of the podium and Oliver Bearman continued to impress in his rookie season. Dive into the social media impact of drivers, the rise of new stars, and the blend of sport and celebrity culture that made this Grand Prix unforgettable!
?? Insight to Share: 2024 NHL Playoffs
The 2024 NHL Stanley Cup Playoffs was a huge success, as the league saw a 10.1% rise in video views and a 16.8% boost in impressions compared to the 2023 Playoffs! Take a look at our team rankings during the 2024 Playoffs as our friends at the Florida Panthers led in total engagements, while the Edmonton Oilers topped the chart for total video views!