The Black & White Truth of Benefits Consulting

Episode 27 of the Self-Funded with Spencer Newsletter

Episode 84 features two of the most dynamic people in benefits consulting. Kareim Cade is the Founder & President of the Great Lakes Benefit Group, and Andy Neary is the founder of Complete Game Consulting, a marketing consulting firm for benefits professionals. Together, they make up the "Black & White Truth". More below in the summary!

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Episode 84 Summary:

The Black & White Truth with Kareim Cade and Andy Neary.

This episode features the duo of:

1) Kareim Cade?- Owner and CEO of the Great Lakes Benefits Group

2) Andy Neary?- Founder of Complete Game Consulting

Together they make up a partnership called?"The Black & White Truth".

Their program has 3 pillars:

1. Modernize how Salespeople are Trained
2. Redefining Leadership
3. Encourage Diversity of Thought

Black & White Truth combines collaborative coaching, on-site workshops for insurance agencies, and keynote speaking at industry conferences and large employer events.

Kareim grew up in a house where his mother was in the insurance business, working for New York Life, even working for her when he was really young, getting paid $.25 for each folder he put together for her! Kareim studied at a historically black college named "The Clark University" in Atlanta, where at first he spent more time partying than learning.?Eventually, his mom told him they were only paying for 4 years, so Kareim knew he had to get his act together right away.?Kareim studied insurance and risk management, and walked away with a degree he had no idea would ultimately catapult him into the life of a successful benefits agency owner.

Andy Neary is a former professional baseball player, and a one-time insurance producer himself, who ultimately became a marketing consultant and founder of Complete Game Consulting.?His company focuses on helping insurance producers build their own personal brands using content and modern sales training.?His methods have helped countless producers and agency owners transform their outdated prospecting processes, by leveraging video content and LinkedIn to maximize their visibility with potential buyers.

There is a ton more to the story of Any and Kareim individually, which you can hear all about in Episode 84 of the Self-Funded with Spencer Podcast!

Chapters:

0:00 Intro to Kareim

10:40 Intro to Andy

15:50 Building an Agency

20:09 The Power of Coaching

24:30 The Black & White Truth

31:55 The 3 Pillars

43:23 Power to the Content Creators

44:55 Updating Training Methods

48:46 Leadership Redefined

50:40 Diversity of Thought

54:22 The Big Picture