Bits About Books - All Episodes.
Bits About Books #19 featuring Cash Nickerson Chairman Of The Board and CEO at AKKA GROUP NORTH AMERICA and his seminal book “The Samurai Listener” is now live!
— In martial arts, if you are not paying attention you are going to get hurt. This ability to concentrate gave martial artists a keen sense of exactly what the opponent is going to do next. Listening brings this exact superpower into our lives.
— 85% of your success depends upon your soft skills. Yet this is one of the most neglected fields of study possibly because most thought soft skills were not teachable.
— The older we get our memories start to deteriorate. But most of what we “forget” are things we did not hear in the first place. Our shields are up and some deep divides around racial discrimination we see today come from our lack of ability to listen.
— Our meetings are ineffective because we are distracted. Cash recommends that you list down items in your head before you head into that meeting. This will enable you to be present in the meeting and listen with intent.
These and more startling insights in this eye-opening episode of Bits About Books with Cash Nickerson.
Run time — 33.41 minutes.
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Link to teaser -
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Bits about books #18 - This Episode will open your mind to possibilities that you thought did not exist. In Conversation with Benjamin Hardy, PhD, Author, Personality Isn’t Permanent.
- Dr Benjamin Hardy is an organizational psychologist and his blogs have been read by over 100 million people.
- ‘The Body Keeps the Score’ by Bessel van der Kolk triggered Ben to start thinking about the permanency and the frame through which we look at ourselves? How the body reacts to trauma and how it freezes our reactions and what is the relation to ideas that say that we are born with a personality that’s permanent.
- How accurate are personality tests like Myers-Briggs and Enneagram? Listen to learn why they are not only psychologically destructive but are no more scientific than horoscopes and other pervasive myths of personality that have captured pop culture.
- How parents box children into behaviour patterns and reinforce ideas when there is ample proof that the child is anything but.
- Why do we fail to keep our New Year resolutions? What could the way mitigate this failure year after year? Listen in.
These and more startling insights in this eye opening episode of Bits About Books.
Run time – 39.23 mins.
Bizcast: Bits about books Ep#17 – In Conversation with Lisa Magnuson, Author, The TOP Sales Leader Playbook: How to Win 5X Deals Repeatedly
- Lisa Magnuson was an award-winning sales manager and led the charge as a Sales VP for several sales organizations across a variety of geographies, including executive positions with Fortune 50 companies across a broad spectrum of industries
- What account teams and sales organizations struggle with and how do they bring the qualities that help them win deals time after time. Lisa spoke with 41sales leaders those meet those goals. Double the challenges vis a vis goals. Huge distraction and the lack of a leadership playbook makes life truly difficult.
- How do the Sales leaders playbook differ from the sales playbook. How to organize the sales leadership teams to win these big deals using the 4 pillars of Leadership, Methodology, Execution and Culture.
- How do you land a $40m deal and then another. The tale is in this podcast.
- What are the red flags an organization needs to look out for on your way to building your team and leadership for these large deals? Starts with leadership commitment.
- Why are we loosing the forecasting game? What mindset do you need?
These and more insights from the ground in this great episode of Bits About Books.
Run time – 39.58 mins.
Bizcast: Bits about books Ep#16 – In Conversation with T N Hari, Author, Saying No To Jugaad, The Making of BigBasket
T N Hari is a Strategic Advisor at Fundamentum and heads HR at BigBasket. Saying No To Jugaad, The incredible story of BigBasket is his latest Book which he Co-authored with M.S. Subramanian.
- Why, contrary to popular belief, Unicorns in India were not necessarily building sustainable businesses. Abundant capital was encouraging bad behaviour by Founders which was using easy cash to buy customers who never return to provide margins and profits. This was a jugaad that BigBasket was determined to reject.
- Why stories engage people better than statistics and how Hari planned to narrate the story of Bigbasket through the amazing stories of its people. A lot to take away there.
- Story of BigBasket is the story of conviction irrespective of what the Pope’s of investment recommended.
- BigBasket was clear that it was not a tech company unlike what the likes of Uber and WeWork claimed. BigBasket clearly stated their objective as being Tech-enabled as opposed to claiming to be Tech Led.
These and more insights from the ground in this great episode of Bits About Books.
Run time – 35.37 mins.
Bizcast: Bits about books Ep#15 – In Conversation with Rand Fishkin, Author, Lost & Founder
Rand Fishkin is the Co-founder and CEO of SparkToro. In this Episode he speaks about explosive ideas on
- Why, contrary to popular belief, venture capital is perhaps not what the world needs and how data proves that raising venture capital is not the best way to build a successful business and get rich.
- How, despite being deeply personal, the focus on what the reader could learn from Rand’s experiences shaped the narrative of the book. Form a single arc to a rainbow of lessons.
- How does Pivot work? Not very well it seems. Although it is a popular go-to strategy for startups not getting traction in their original ideas. Slack is a popular example totted out every time one discusses Pivot. However, data shows that incremental changes serve the purpose of the company far better than a lock stock and barrel pivot.
These and more insights from the ground in this explosive episode of Bits About Books.
Run time – 48.54 mins.
Bizcast: Bits about books Ep#14 – In Conversation with Brant Pinvidic, Author, The 3 Minute Rule
Bits about books – The entertaining new 14th episode is here - In conversation with Bits About Books #14 featuring Brant Pinvidic, CEO INvelop Ent. Director, Producer, Podcaster and Forbes Contributor and Author of the book The 3 Minute Rule.
- What is the problem with claim-based elevator pitches? Well people don’t buy them anymore. Instead Brant talks about his Inform and Lead method a form of storytelling that is being used to sell Hollywood projects. The core Say less to get more from any pitch or presentation.
- How did the book come about? Brant stumbled upon the idea that what he has been using to pitch to Hollywood producers can work equally well for a boutique plumbing company if you can frame it with the Inform and Lead framework.
- When you are pitching one thing to keep in mind is that people want you to get to the point. Quick. And Brant developed his process while pitching to Hollywood producers who would potentially take 15 pitches every single day. How to cut to the chase without compromising your core values? Listen in.
- The Method? Breaking down an idea, finding the statements of value, putting them in an order that people will understand and leading with information, so people desire the same conclusion that you do.
These and more insights from the ground in this great episode of Bits About Books.
Run time – 31.37 mins.
Bizcast: Bits about books Ep#13 – In Conversation with Amos Schwartzfarb, author, Sell More Faster
Bits about books – The insightful new 13th episode is here - In conversation with Amos Schwartzfarb on - Sell More Faster his recipe book for fast tracking your sales as a Startup. He distills proven methods from the 6 Startups and 70+ seed investments as Managing Director, Techstars Austin.
- The genesis of the W3 concept – Who? What? Why? Who is the customers, what are they buying from us and Why are they buying from us? Three simple questions that provide clarity and allows the whole company to rally behind a singular objective.
- How do you grow fast and get to repeatability in your growth. The criticality of defining the customers in narrow enough terms not only location and industry. How to add the needs of the company from prioritization perspective - the roles and the specific part of the budgeting process.
These and more insights from the ground in this great episode of Bits About Books.
Run time – 41.54 mins.
These and more insights from the ground in this great episode of Bits About Books.
Run time – 45.46 mins.
Want to be on our Podcast. Please message me directly.
Tune in to listen to inspiring ideas in the 13th Episode of - Bits About Books. Listen the full episode here -
Bizcast: Bits about books Ep#12 – In Conversation with Justin Roff-Marsh, author, The Machine
Bits about books – The riveting new 12th episode is here - In conversation with Justin Roff-Marsh - a thought-provoking discussion on one of the most significant books on sales of our times – The Machine. .
- The core problem according to Justin is that Salespeople operate as autonomous agents marching to their own drum beats. All the assumptions that underpin the design of the modern sales function made perfect sense in the 1950’s. Today they should be members of a coordinated team.
- The success of Amazon is from making its interface as friction free as possible. What can B2B selling learn from that? Justin arrived at the central idea of the book while struggling to arrive at a solution to address serious lack of outcome in his selling endeavor’s.
- How could you have a process that would allow a sales person to make 12 sales conversations in a day instead of spending half the time prospecting and the other half writing reports?
These and more insights from the ground in this great episode of Bits About Books.
Run time – 45.46 mins.
Want to be on our Podcast. Please message me directly.
Tune in to listen to inspiring ideas in the 12th Episode of - Bits About Books. Listen the full episode here - https://bizcast.in/2020/04/12/bizcast-bits-about-books-in-conversation-with-justin-roff-marsh-author-the-machine/
Bizcast: Bits about books Ep#11 – In Conversation with Tyler Menke, author, The Pirate’s Guide to Sales
- Tyler Menke gathered experience in Medical sales over many years before deciding to write a “The Pirate’s guide to Sales”. He realized that most sales books were either entirely based on research, or on first-hand experience. He sought to bring a balance between the two ends of the spectrum.
- The book blends selling concepts with real-world experience. The first part is about “voyage prep”, detailing out on strategic planning for the sale.
- Next the sale is analyzed in “The Six Points of Sail”. Finally, the book concludes with the “Burning of the Boats”.
These and more insights from the ground in this great episode of Bits About Books.
Run time – 42.34 mins.
https://www.dhirubhai.net/posts/subhanjansarkar_bizcast-bits-about-books-in-conversation-activity-6640486120436137984-g2nO
Link to teaser.
https://www.dhirubhai.net/posts/subhanjansarkar_in-conversation-with-amit-agarwal-activity-6574543660556349440-IMov
https://www.dhirubhai.net/posts/subhanjansarkar_bizcast-bits-about-books-in-conversation-activity-6579602012852322305-_Nf7
https://www.dhirubhai.net/posts/subhanjansarkar_bizcast-bits-about-books-in-conversation-activity-6584999848800542720-VxXV
https://www.dhirubhai.net/posts/subhanjansarkar_bizcast-bits-about-books-in-conversation-activity-6590694312449802240-d1fv
https://www.dhirubhai.net/posts/subhanjansarkar_books-sales-marketing-activity-6596055497848250368-HCZ5
https://www.dhirubhai.net/posts/subhanjansarkar_bizcast-bits-about-books-in-conversation-activity-6603257447060738048-Rqsg