BIMA Lanka getting ready for H2, 2023:Assured Challenges and Innovation is the answer.

The Sri Lankan insurance industry is expected to witness significant growth in H2 2023, though the industry must navigate through various challenges amidst the high inflation. As the market leader in the Insure-Tech category in the country, BIMA Lanka also expects its growth spearheading through the economic turbulence.

Ajith Alexander – Director and Country Manager?of BIMA Lanka added?his?thoughts -?“BIMA is going to continue to?implement market-data-led innovation in the areas of product development and customer services. The economic barriers?faced by?the consumer can be addressed only by delivering?consumer-centric products backed by innovation. Thus, the innovative product proposition like?Triple Cover, starting from Rs.12 per day, which offers a unique combination of Life Cover, a Hospitalization support plan and 24/7 Telemedicine is an example of?an?affordable,?relevant, and high-quality offering.?Along with new offerings, customer service delivery is being elevated through new channels like WhatsApp making it easier and quicker for customers to access the services.?Despite the economic challenges BIMA continues?to?invest in human capital within the company to align the workforce to carry out our?vision:?‘protecting the future of every Sri Lankan".

You may learn more about BIMA Lanka by visiting?www.bima.lk