The Biggest Regret in Investing
Grant Cardone
Private Equity Fund Manager & Real Estate Investor ?$4.5BAUM ? Cardone Capital ? Cardone Ventures?10X Health System ? Author ? Cardone Vets ? Cardone University ? Entrepreneur | Text (305) 574-9093
“If only I’d bought it back then.”
Sound familiar?
Probably it does. That’s because almost everyone has an “if only” story. Almost everyone has a regret about “The one that got away.” Those moments that slipped past us leave us wondering, "What if I had grabbed that opportunity?"
Let's dig a little deeper into that thought.
Imagine this scenario: It’s January 1996 and you stumble across the 48-unit Cedar Woods apartment complex at 210 Cedar Road in Vista California.?
The asking price is a steep $1.75 million. That’s a massive 10X increase from what it sold for barely six years earlier. Yep, the seller's gone mad and wants ten times more in only six years.?
Cedar Woods - a mix of 1 and 2-bedroom units, 950 square feet each at most. Nothing that'll knock your socks off. Check out the typical floor plan.
Now, would you dismiss it offhand, complaining "That's too expensive…?
"I don’t have that kind of money…
"This isn't the right time or…
"I don’t have good credit…"
Would you really know if this was a good opportunity??
Will it cash flow?
Will it get you to your goals?
Well, the first step is to know what your goals are.
Know Your Goals
Over two decades ago, I kicked off a daily ritual. Each morning, and again at night, I'd write down my goals.
"I own twenty apartments or more," I'd write.?
Mind you, I didn’t even own a single unit. I knew nothing about apartments, managing them, financing them, or finding a good deal.
I was completely clueless about apartment investing. But I knew I wanted to own apartments. I had no idea how I would accomplish this goal. At the time, twenty units seemed unreal to me. Yet, every single day, year after year, I kept writing it down.
People laughed at me for keeping my little legal pad with my dreams by my bedside. But it kept my eyes on the prize.
Take 10X Action
Now, don't think I just wrote stuff down and did nothing else.
领英推荐
I started hunting properties, making connections, and soaking up knowledge about the market. I spent every weekend shopping real estate. This went on for years. For years, I didn’t buy anything.?
So why did it so long?
The truth is, I was terrified. I didn’t know what I was doing. I was afraid I was going to lose money. I was even more afraid that I’d regret buying.?
I had to shove those fears aside.
So, I immersed myself in the multifamily housing investment universe. I picked the brains of seasoned investors, asked a million questions, and tried to understand what made a deal great and what made it a loser. I must've checked out hundreds of properties.
For three long years, I studied real estate investing like a man possessed. I walked countless properties and relentlessly grilled commercial real estate agents and lenders.?
Five years after I started writing down my goal to own 20 or more apartments, I locked eyes on the Cedar Woods apartments in Vista.
The moment I saw it, I knew I was going to buy it. I put the deal under contract the very same day.?
Boom! An obsession nurtured for years was finally achieved.
Fast forward a few years, and I sold that property for a $4 million profit.?
Just one deal put me in the Millionaire’s Club. But here's the kicker...
Today, units like those at Cedar Woods are leasing for nearly $2,700 a month. So even though I made a killing when I sold, I could've stacked up even more if I'd held on.?
But none of this would've happened if I hadn't first set a goal and taken 10X Action.
Today, I've got over $4 billion worth of real estate under my belt, and I've never lost a dime on an apartment deal.
Listen, real estate isn't rocket science, but there's a lot to learn. I've shared all the need-to-knows in my book, “How to Create Wealth Investing in Real Estate”
This book is your shortcut to saving thousands of hours and countless dollars.
This is a legit, physical book that flies off the shelf every day for $37. But right now, you can get it for free along with four money-making bonuses. All I ask is that you help me out with shipping.
If you’ve ever wanted to invest in real estate, “How to Create Wealth in Real Estate” will give you the knowledge you need to succeed.?
Look, 30 years from now you don’t want to be the one looking back and telling fish stories about “the one that got away.”??
You will never regret investing in yourself and in your future.
Be Great,?
Grant Cardone
Founder @ Gaincafe | Web & Mobile App Development | Fractional CTO | Generative AI, CRM & Automation Expert | Helping Businesses Grow with Digital Solutions
1 年Absolutely agree! Real estate might not be rocket science, but it's certainly a complex and dynamic field Grant Cardone
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1 年Would like to check out your Malibu home. Plenty to chat about as a local - mineral mining ,alodial land, business, licensing, technology. [email protected]
Great lesson and example of why you should never try and time the market
Loyalty & Payments Advisor, Book Publisher, Podcaster, 3X Bestselling Author
1 年Amazing read, Grant Cardone!
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1 年Sharing insights like these is invaluable for those starting their journey. Grant Cardone