The Biggest News from Dreamforce 2024

The Biggest News from Dreamforce 2024

In this edition: This week at Dreamforce, the largest AI event in the world, Salesforce announced a series of innovations to usher in a new era of AI — including the latest on Agentforce, a groundbreaking suite of autonomous AI agents; new Data Cloud innovations to bring trusted data to Agentforce; a new user interface for agents in Slack; and the world's first Agent Ecosystem.

Dive into the Dreamforce news in this edition of The Salesforce Scoop.


The Big Story

Salesforce Data Cloud Momentum Soars with Rising Adoption and New Innovation That Brings Trusted Data to Agentforce?


Salesforce continues to build momentum with Data Cloud, the heartbeat of the Salesforce Platform and foundation of Agentforce. The company introduced several new Data Cloud innovations that advance an organization’s ability to transform the customer experience using data and AI.

Companies like The Adecco Group, Air India, Aston Martin, FedEx, Kawasaki Motors Corp., and Wyndham Hotels & Resorts rely on Data Cloud daily to help strengthen customer relationships, boost productivity, and improve their bottom lines.

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Watch: Biggest News from the Dreamforce Keynote

Miss the keynote? Watch the biggest news in under 3 minutes, including the arrival of Agentforce, Data Cloud innovations, and unifying apps around a single customer view with the Customer 360:

Read about the key announcements.


More News from Dreamforce

Salesforce Unveils Agentforce — What AI Was Meant to Be

“Our vision is bold: to empower one billion agents with Agentforce by the end of 2025. This is what AI is meant to be,” said Marc Benioff, Chair & CEO, Salesforce.

Agentforce is a groundbreaking suite of autonomous AI agents that augment employees and handle tasks in service, sales, marketing, and commerce, driving unprecedented efficiency and customer satisfaction.

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Salesforce Introduces Agentforce Partner Network — The World’s First Agent Ecosystem

Salesforce announced the Agentforce Partner Network, a global ecosystem of leading partners building new third-party AI agents and agent actions for Agentforce. Partners like Amazon Web Services, Google Cloud, IBM, and Workday will extend Agentforce with new agent actions, pre-built agent templates, and partner agents that can plan and take action across multiple systems on behalf of users and businesses.

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The Future Is Here: Autonomous Agents Come to Life in the Agentforce Launch Zone at Dreamforce

Salesforce empowered Dreamforce attendees to build their first AI agents in minutes, live and on-site at the ‘Agentforce Launch Zone.’ Here's how it went:

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Slack Brings Agents, Purpose-Built AI, and CRM Data into One Work Operating System to Fuel Productivity

Salesforce announced a series of new Slack innovations that enable organizations to bring their company knowledge, data, agents, apps, and automation into one agent-powered work operating system.?

In one conversational interface, teams can work alongside agents with purpose-built AI, unifying data across Slack and Salesforce.

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Salesforce and NVIDIA Forge Strategic Collaboration to Advance AI Agent Innovation

Salesforce announced a strategic collaboration to develop advanced AI capabilities for the enterprise with autonomous agent and interactive avatar experiences. The companies will work together to deliver optimized predictive and generative AI workflows by bringing together the NVIDIA AI platform, which includes accelerated computing and AI software, with the Salesforce Platform and Agentforce.

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AI for All: Salesforce Provides Free AI Training, Dedicates Office Space to Help Anyone Succeed in an AI World

Salesforce plans to expand access to skilling opportunities with free AI training for anyone. The company will offer its premium AI courses and AI certifications free of charge and available to anyone through its free online learning platform, Trailhead, through the end of 2025. This is part of a more than $50 million investment in training people for the jobs of tomorrow.

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Customer Stories

Salesforce Expands Partnership with Saks Fifth Avenue

Salesforce announced an expanded collaboration with premier luxury fashion destination Saks Fifth Avenue to transform its luxury shopping experience using the Salesforce Platform, including Customer 360 apps and, soon, Data Cloud and Agentforce.

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Salesforce Empowers the Indiana Fever to Turn One-Time Ticket Holders into Lifelong Fans

The WNBA’s Indiana Fever is tapping into Salesforce technology, including Data Cloud, Marketing Cloud, Service Cloud, Sales Cloud, and Tableau, to better engage with its rapidly-growing fanbase. This strategic move aims to transform new, one-time ticket holders into lifelong fans, ensuring sustained growth for the team and creating deeper connections with its audience.

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Wyndham Expedites Guest Bookings with Salesforce Data Cloud, Delivering Enhanced Guest Experiences and Boosting Revenue

Wyndham Hotels & Resorts, the largest hotel franchisor in the world with 25 brands and 9,200 hotels in more than 95 countries, is using Salesforce Data Cloud to unlock data trapped across multiple systems.

Read more.


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