The Biggest Mistake I've Made on LinkedIn

The Biggest Mistake I've Made on LinkedIn

I must confess, this mistake is difficult to post publicly. My goal, however, is to help you to avoid making this same mistake, because there is a good chance you have made the same mistake!

Nearly 1 year ago I began actively using LinkedIn, and allowed a third party service to "target" and message on my behalf. The goal was to create sales, by offering services to my LinkedIn connections.

Little did I realize that this messaging was un-welcomed, unhelpful and frankly, spammy. 

After getting some messages in response, it was quickly realized that LinkedIn users are being inundated with other "marketers" who are selling their services. These messages often completely miss the mark and can even offend.

I recall one connection in particular who responded quickly with a message that said (basically) "I'm in marketing, why would I want this offering? This is spam!" Imagine my horror when I realized my messaging had completely offended my connection, and made me look bad.

LET'S TAKE A LOOK AT HOW LINKEDIN IS SUPPOSED TO BE USED

U?ur Arslan

Graphic Designer | Social Ads, DTC | Static Ad

8 年

Thanks Rachel!

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Martin Wright

Using my proven knowledge/expertise in Administration to the advantage of a Great Employer. Unfluencer??

9 年

It is very generous of you to open yourself up and own up to the mistake - and to also relate it to others so they do not make the same mistake. Everyone makes mistakes but it takes courage to openly admit them. It was a very well written post.

Thomas Jackson

Speak Truth to Power

9 年

Live and learn. As long as you corrected mistakes it's alright. I have written extensively about my distaste for templates. Always put it in your own words.

Donna-Luisa Eversley

Business Opportunity Creator - New World New Business

9 年

Rachel Pedersen its okay.. happens to us all. Nice you could write a post on it though!

?? Susan Rooks ?? The Grammar Goddess

Editor / Proofreader of business, nonfiction, and podcast content. ??BIZCATALYST 360° Columnist ????The Oxford Comma????Solopreneur??NOT A PODCASTER ??Dog Lover??Spunky Old Broad ??

9 年

I agree with Paul Croubalian, Rachel Pedersen. We all make mistakes, and yours is just something to learn from. I also get messages that are clearly selling me something that I didn't ask for or even want, and I just respond no thanks. And then I wait. If I get a second one like that, I block the person. I read a great quote recently: "You can never make the same mistake twice. The second time you make it, it's no longer a mistake: it's a choice." I look forward to more of your posts here on LI!

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