Big Wins, Exciting Collaborations, and New Opportunities

Big Wins, Exciting Collaborations, and New Opportunities

It’s another exciting week here at Data Talks, and we’ve got some fantastic stories lined up for you. We’re kicking things off with a game-changing new feature—the Unique Sports Integrations Library—designed to help clubs connect with fans like never before.

Then, we’re catching up with Martin from 1. FC Magdeburg to hear how they’re driving revenue and fan loyalty. And last but definitely not least, we’re celebrating some big league wins, with champions from Ireland, Finland, and Sweden making waves!

?Let’s dive in! ??????


Get Closer to Supporters from Day 1

Meet Our Unique Sports Integrations Library

Last week we introduced our Unique Sports Integrations Library, and we are still buzzing about it! And for a good reason. The library brings instant value by making it easier than ever for sports clubs to connect with their fans, drive ticket sales, and boost merchandise—all through simple integrations with tools they’re already using.

With our integrations, sports clubs can seamlessly connect essential tools like ticketing systems, e-commerce solutions, gamification tools, OTT services, and more—creating meaningful fan experiences right from Day 1. Imagine being able to start selling more tickets, boosting merchandise sales, and attracting high-value sponsors with just a few clicks!

No complex setup, just instant access to integrations you’re already familiar with. We’re constantly adding new ones to keep up with evolving fan engagement needs.

?? Watch the video for a quick look into how clubs are getting closer to fans with just a few clicks, and don’t miss our full integrations list to explore all the possibilities!?


1. FC Magdeburg x Data Talks

Fueling Fan Engagement & Revenue Growth — An Inside Look

We had an inspiring chat with Martin Geisthardt , CEO of 1. FC Magdeburg , about how the club is leveraging Data Talks to enhance fan engagement and fuel revenue growth. Through data-driven strategies, they are increasing ticket sales, boosting merchandise, and attracting sponsorships—while building deeper connections with fans.

“With Data Talks, we’re not just aiming to increase revenue; we’re also strengthening our bond with fans and taking our club to the next level,” Martin shares.?

?? Watch the full video to hear more insights on their journey! ??????


End of the season in the Republic of Ireland, Finland and Sweden?

A Year to Remember!

It’s been an exciting year for us here at Data Talks, working closely with two fantastic competitions—the League of Ireland and Veikkausliiga .

We’re thrilled to see the results of our collaboration in both the Republic of Ireland and Finland. This season has been nothing short of incredible, and we’ve loved supporting clubs as they push the boundaries of fan engagement and growth.

This week, we joined 38,723 supporters at the FAI Cup final between Drogheda United and Derry City , where Drogheda United won their second-ever FAI Cup. Huge congratulations to the Drogs, as well as Shelbourne FC , who claimed their 14th league title in Ireland, and KuPS for their second-ever league title in Finland.

And, of course, let’s not forget AIK , who made history by setting an all-time Swedish attendance record in Allsvenskan with an average of 28,589 fans per match. What a season to remember! If you’d like to learn more about how we’re helping sports organizations, come meet us in person! This week, our fantastic Philip will be at FanCommerce in Hamburg, and next week, we’re excited to join the stage with FK Crvena Zvezda at the FBIN Mallorca Summit in Palma de Mallorca.

Hope to see you there!


If you have any questions or topics you'd like us to cover that weren't included in this week's digest, don't hesitate to reach out. Reply to this email or send us a direct message on any of our social media channels listed below. We're here to help!

Best regards,

Sasa from Data Talks


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