?? The Big Apple Keeps Growing
Le Dispatch
Le Dispatch offers weekly insight into France's film & TV industry, geared towards the industry's leading professionals
Hey there, this is your?weekly report from the heart of the French-speaking entertainment business in 5 minutes or less.
What's going on??
Apple TV+ has a bit of catching up to do when it comes to its French footprint.?This is why the streamer is looking to hire a regional 'Creative Development Director', who will be tasked with overseeing the creative development of French originals for the platform. Most recently, the streamer signed a unique deal with Canal+ that brought the platforms' content to MyCanal users, but now it's time to take things a step further.?
What does this mean for the industry??
While this obviously contributes to the ever-evolving French streaming landscape,?after breaking the threshold in terms of turnover in France in 2022, the streamer must now focus more on investing in original French productions. So, while the expansion may somewhat complicate the busy landscape,?it means more money for the French industry.?Keep in mind, the streamer has recently found success with its original series?Drops of God.
What are the challenges??
Quite simply, the biggest challenge facing Apple TV+ is the fact that they are late to the party. Netflix, Prime Video, Disney, and others have long been available to French audiences, and have multiple partnerships with major French media leaders. To date, Netflix alone has invested millions into the French production sector,?so it looks like a bidding war may ensue if the streaming landscape continues to populate.?
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?? In other news
We hope you enjoyed our coverage of this year's Cannes Film Festival. As a reminder, we'll also be covering the upcoming?Annecy International Animation Festival, the?Sunny Side of the Doc Festival, and more. Want to get in touch??Reach out to us?