Beyond The Limits 09.09.2024

?? Welcome to our newsletter for the week! We've gathered some of the most exciting updates from the world of fashion, luxury, technology, and sustainability.

? GITEX 2024

We are excited to share that Limitless Innovation has been selected by the UAE government as the official Luxury Fashion Tech Global Partner for GITEX, taking place from October 14-18, 2024. At GITEX GLOBAL Largest Tech & Startup Show in the World , we will showcase cutting-edge fashion tech solutions that seamlessly integrate luxury, innovation, and technology. Stay tuned for exclusive insights from this landmark event as we lead the way in shaping the future of fashion tech in the world.

?? AI Fashion Innovation

Tiffany & Co. merges tradition and technology in an AI-driven pop-up set against Venice's Gothic architecture. This immersive space features holograms and interactive displays, highlighting Tiffany’s timeless elegance while paying homage to Venetian heritage. A blend of history and innovation, this concept reshapes luxury retail.

?? Sustainable Fashion

At Limitless Innovation, we spotlight sustainability as Secondhand September kicks off. With the textile industry being a significant contributor to environmental degradation, we’re encouraging consumers to adopt circular fashion practices. Producing a single cotton T-shirt requires 2,700 liters of water, emphasizing the importance of reducing waste through responsible consumption and recycling.

?? Circular Economy

宜家 's new peer-to-peer marketplace, IKEA Preowned, allows customers to buy and sell used furniture, fostering sustainability and convenience. Currently being tested in Madrid and Oslo, this initiative aligns with IKEA’s goal to become fully circular by 2030. Users can easily list and sell their pre-loved furniture, earning store credit or cash in return.

?? Virtual Innovation

NARS Cosmetics pushes the boundaries of luxury and technology with Maison Explicit, an immersive virtual world where innovation meets beauty. This project, spearheaded by an incredible team, blends storytelling with interactive virtual spaces, giving users an unforgettable experience of the NARS brand.

?? Digital Fashion

Digital Fashion Designer's Council (DFDC) is driving the future of fashion by harnessing technologies like 3D modeling and augmented reality. DFDC’s new platform, Fashion Week Connect, bridges the gap between traditional and digital design, offering a space for designers worldwide to showcase their creativity without limits.

?? Congrats to GITEX GLOBAL Largest Tech & Startup Show in the World , Tiffany & Co. , 宜家 , NARS Cosmetics , and the Digital Fashion Designer's Council (DFDC) for their amazing innovations and contributions to the future of luxury, sustainability, and fashion!

?? Stay tuned for more updates as we continue to explore how innovation is reshaping the world of fashion and luxury. Share your thoughts with us!

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