Beyond greenwashing and green-hushing: introducing green-botching plus other sustainability headlines this week

First, there was greenwashing and then green-hushing, firms playing down their green credentials to avoid being accused of greenwashing and now we have green-botching, environmental measures intended to be positive but implemented so poorly that they fail. To get up to speed on green botching?read here.

On the theme of greenwashing?Etihad Airways made?headlines?this week as the UK Advertising Standard’s Authority ordered two of its ads to be removed from social media for exaggerating the environmental benefits of its flights. This serves as a reminder of the significance of credible measures and transparent reporting to support environmental and sustainability claims.

I was alarmed to read that a new record was reported in the?Guardian?this week as the world’s Oceans surface temperature for April hit an all-time increasing the risk of more extreme weather conditions around the globe. This emphasizes the need for immediate action to address climate change.

ESG Today?reported this week that as companies urgently look for suitable tools, the ISSB has provided an additional year for companies to reveal other sustainability-related risks, enabling them to prioritize their climate-related reporting before attending to other concerns.?