Beyond expansion...

Beyond expansion...

You’ve probably already heard the exciting news about our new investment campaign through Seedrs, where we’re offering our customers, partners and network the chance to own a stake in LuggageHero's success.

But now I want to tell you a little bit about WHY we’re doing this. Because, really, it’s all about the why. As you know, we got a significant round of VC funding ($1.45 million) in January. And we’re getting great traction with our launches, mostly recently in LisbonMadrid and Barcelona - and in January this year we passed more than 700,000 bag storage hours - with +500,000 hours being from the last 12 months! We expect that number to grow into 5 million within the next 12 months with our launch of 33 additional cities!

Cities to be launched in 2019-2020

So you might think, OK, Jannik, isn’t that enough? And for some people that would be true.

But the truth is that it’s not all about money and business and rollouts. For me it's about seeing LuggageHero evolve to become the biggest and most trustworthy luggage storage network in the world. Therefore I believe that this opportunity we have to invite customers, partners and our network to come inside instead of staying outside is an opportunity you don't want to miss. Because I truly believe that together we can build something extraordinary. Something you can't just copy overnight. You, our previous customers, who trusted us with your most personal belongings. You, the LuggageHeroes, business owners who are sharing their space to store bags so people don't need to lug around cities anymore carrying that extra weight. You, our BrandHeroes in all the cities who have helped expand the concept and signed partners onboard. You, the friends and fans who believe in us. You, the other entrepreneurs and members of the sharing economy who are cheering us on the same way we’re cheering you on. All of You can make LuggageHero unique.

From the beginning, I’ve invited people to follow our journey here on LinkedIn, and you have! We are grateful and honored to have so much interaction with you. Now I want us to get even closer. I want you to think about leaving the bleachers and come onto the field. I’m inviting you to be more than a spectator. I want you as a team player and I want your feedback as we grow.

The answer: With equity crowdfunding, you can have a stake in our future and play a role.

Is it risky?
Well, sure. (Although with investments starting at 20€ the level of risk is up to you.)

I took a risk starting LuggageHero. Everyone working with me at LuggageHero is taking a risk. How can you feel life, really live it, without taking a risk? You know the answer to that. You can’t.

This is all real, folks. What you see here is us taking risks, succeeding, failing, trying again. So far, our trajectory has been going up up up ??

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When I talk to the press, VCs, investors, and, really, anyone, they always tell me: Wow, you have a great story!

I won’t argue that, but every good story needs a mix of characters. I’d love for you to become a part of our mix and join the ride. Let the adventure begin!

We hope you’ll join the more than 600 781 900 other potential investors who already have pre-registered with our campaign since it was announced last week! By pre-registering your interest - with no commitment - you will receive priority access to and details of the campaign before it opens to the general public.

Update: 13th April - campaign is now LIVE in private mode and ready to receive investments)
Click here to go the campaign for networks, partners and previous customers before the campaign is made public on Seedrs.

Here are the benefits for those of you who want to be in on the ride:

  • For this fundraising we have agreed with our existing investors to issue a limited number of shares for the same price and value as our previous round of investment that ended in January 2019. That means that you, as a new investor, are receiving the same terms as the investors who bought shares earlier this year. We have negotiated these terms with our investors to reward previous customers, partners and our network in the best possible way.
  • The potential to earn from your investment. Unlike other types of crowdfunding, with equity crowdfunding you don't just give your money away. By participating in our campaign you become a LuggageHero shareholder. For example if LuggageHero is acquired or we do an IPO, you share the spoils. (Just think if you had bought a share in Airbnb 10 years ago!)  
  • Note to our customers outside of Europe: Unfortunately Seedrs investors must be based in Europe for now. We are busy working on a U.S. investment program as well, so stay tuned.

DISCLAIMER: Investing involves risks, including loss of capital, liquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. 

Simon Refn

Service Designer, UX Designer - Open to Freelance Projects. Copenhagen Metropolitan Area

5 年

Hvor er det vildt Jannik Lawaetz. K?mpe stort tillykke. Jeg er vild med konceptet ??????

Charlie Morrell

Director | JLL New Homes London

5 年

I’m signed up! When can we actually buy?!

Alexander Lazarov

Leadership in Software Engineering

5 年

Great stuff! Keep killing it ??

回复
Christian Lawaetz

NES Fircroft / QC SLB Capturi

5 年

Nice?

Marco Fiori

Bamboo PR MD & Owner ?? B2B Tech ?? Calm Ponderer ??

5 年

So excited to see this next stage of growth Jannik, and great article giving some insightful context behind the mission.

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