Beyond the Business Card
Brian Young ??
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Lasting Impressions from The Dunstan Group
Like you, we meet people each and every day. Whether it’s a work function, a sales call, or a random conversation while we’re waiting for coffee, it seems like we’re always connecting with folks. The old business card might still be the perfect tool for chance encounters, quick introductions, or networking events, but there’s more than one way to rise above the clutter – and pocket full of paper! Here are some of The Dunstan Group’s favorites:
YETI Rambler Drinkware
We’ve actually had clients get up out of their chairs and hug us when presented with these YETI Rambler tumblers! Sleek, sturdy stainless steel personalized with a custom logo or artwork… what’s not to like? Drinkware is still one of the most functional and fun ways to literally stay in your clients’ face – in a good way!
Pens and Writing Tools
You’ve got the paper, now what about the pens? Writing tools and pens have serious staying power, and that’s especially good news for business branding on a budget. Pens can be had for pennies (no fooling!) allowing even the smallest of marketing budgets with a “leave behind” a client will use over and over again. No matter what line of work you’re in, you can’t “ink the deal” without a pen!
Journals and Notebooks
Yes, it’s a digital world, but journals and notebooks still share space on desktops, in bags and backpacks along with iPads and phones. And is there anything more satisfying than seeing the notebook you delivered to the client meeting being put to use right on the spot? As always, utility is the key to a lasting impression.
Can Koozies
In or out of the office, can koozies are always a favorite here at The Dunstan Group. Not just for college kids or spring break, can koozies can be simple one color with text designs, to one-of-a-kind, customized, full-color productions. You know how quickly the good ones seem to “disappear!” They’re a great way to have clients and friends associate your brand name with good times, too.
Mints and Gum
Gum and mints are a great conversation starter, and not for the reasons you might be thinking. A great finish to your meeting over coffee or lunch, and a welcome find in a pocket or bag down the road. Tins, packaging and even the mints themselves can be logo’d with your brand! Talk about having your business on the tip of their tongues…
The bottom line: If you’re going to leave something behind with a client, make sure it’s useful and of value. Wondering how to make an impression that lasts? It all starts with a call to The Dunstan Group!
