Beyond Book Sales: Why Monetize Your Book?
Honorée Corder
Executive Book Producer | I help professionals publish custom books that boost their brand and increase their income | 67x Author including YOU MUST WRITE A BOOK, BUSINESS NETWORKING & YOUR BOOK MEANS BUSINESS
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If you've written your book, congratulations! (If it's still in the works, you'll still want to make note of what I'm talking about here.)
The milestone of becoming an author is something to celebrate, here's something cool you need to know (that I didn't know when I wrote my first book): writing your book is simply the starting point of what could become an entire business empire. Your business empire.
Now I know you know this, if you've been here for awhile. But lots of new folks have found there way here recently (hi! ????) and they might not know.
What I didn't realize was that my first book represented my expertise, and it was packaged in a format that built credibility and opened doors.
Once I realized limiting myself to the income I'd receive from book sales alone was leaving money on the table, I was intrigued.
Turns out it was lots of money.
It took me some time to figure out that people who read my book were raising their hands, expressing interest. These readers were (and are) potential clients, students, and followers who wanted more.
Whether your book covers business strategies, personal development, health optimization, or any specialized knowledge, readers who connect with your content are signaling they possibly want to go deeper.
Ask yourself: what problems does your book help solve? What transformation does it offer? The answer to these questions reveals opportunities to create additional offerings that serve your readers at different levels of engagement and investment.
In my experience working with thousands of authors, those who monetize beyond book sales often see 5-10X (or more!) the income of those who don't. And the best part? This additional revenue comes while making a bigger impact.
Over the next six emails, I'll share specific strategies for turning your book into multiple streams of income. Stay tuned for practical ways to expand your author business.
I'll see you tomorrow!
Honorée Corder Author. Executive Book Producer.
P.S. I cover these strategies in depth in my book You Must Monetize Your Book. If you're eager to get started right away, you can find it here.